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EVENTS

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THE MARTECH SUMMIT
THE MARTECH SUMMIT
August 19-20, 2020
The digital revolution has urged brands and advertisers to reshape the way they connect and engage with customers regionally and globally. At the same time, MarTech innovation through the likes of Data Analytics, AI, Machine Learning, Automation and the use of chatbots to enhance customer experience...

SMART X Conference
SMART X CONFERENCE
August 27-27, 2020
Smart X is an immersive business experience for high-level executives from the industry of Marketing & Sales & Revenue Technologies. This full day of thought-leadership workshops, strategic meetings and networking sessions provides attending executives with a platform to build important busi...

Growth Marketing Summit 2020
GROWTH MARKETING SUMMIT 2020
September 01-01, 2020
As Europe's biggest conference for digital growth and optimization, we unite like-minded optimizers from around the world. Share topics that move the digital world and learn from world-class talks. The growth marketing SUMMIT is less about Conversion Uplifts. Rather, it is about a data-driven, c...

Forward Marketing Summit Jakarta 2020
FORWARD MARKETING SUMMIT JAKARTA 2020
September 02-03, 2020
With Indonesia consisting of over 17,000 islands and some 700 languages, marketing in the country can present some of the greatest complexities of anywhere in the world. Our 2020 Forward Marketing Summit Jakarta will bring together over 350 national and international marketing specialists to shed ne...

THE DEFINITIVE DIGITAL MARKETING GATHERING CHICAGO
THE DEFINITIVE DIGITAL MARKETING GATHERING CHICAGO
September 30-01, 2020
55+ in-depth, trend-forward digital marketing sessions & workshops each tons of practical takeaways and ideas to keep you ahead in the digital economy.

SMX Advanced
SMX ADVANCED
October 05-06, 2020
SMX is the only industry event that’s 100% search marketing. We passionately believe that SEO and PPC deserve the spotlight. You’ll feel welcome and inspired in an environment that celebrates your work. SMX isn’t backed by a software company or digital agency. It isn’t a cust...

DIGITAL ANALYTICS HUB
DIGITAL ANALYTICS HUB
October 05-07, 2020
DA Hub brings together top analytics professionals for in-depth P2P idea exchange. Leading digital analytics and optimization practitioners come from across the US to discuss and share the latest developments, challenges and opportunities in the industry. It is a unique opportunity to be part of the...

FESTIVAL OF MARKETING
FESTIVAL OF MARKETING
October 05-09, 2020
Expect a week-long series of online sessions, featuring thought leaders from the world of marketing, business and beyond, to provide you with unmatched learning. Gain leading edge insight, inspiration and the learnings required to meet the challenges that lie ahead. The Festival will gather together...

Customer Experience Strategies Summit
CUSTOMER EXPERIENCE STRATEGIES SUMMIT
October 14-15, 2020
The 9th Annual Customer Experience Strategies Summit is back in 2020. Immerse yourself in a range of cutting-edge insights, fresh case studies, panels, workshops, and networking. Whether you are a large or niche business, we ensure the content is scalable using the same award-winning format for maxi...

MARKETING ANALYTICS SUMMIT
MARKETING ANALYTICS SUMMIT
October 20-21, 2020
Multiply your skills with the latest thinking, developments, and most current examples of data enriched marketing. Whether you are an analyst or one who relies on analytics to excel in marketing, MAS is here to help YOU evolve as a professional. Peers and experts clarify how digital analytics, custo...

Belfast Digital Marketing Conference
BELFAST DIGITAL MARKETING CONFERENCE
October 20-22, 2020
Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, Belfast Digital Marketing Conference’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awaren...

YMS:ONLINE USA
YMS:ONLINE USA
October 28-29, 2020
YMS:ONLINE is a virtual event environment of talks from the biggest and most disruptive brands around, a fully interactive exhibition hall showcasing the latest tech providers and media platforms along with a virtual networking space.

The Northern Ireland Social Media & Marketing Show 2020
THE NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW 2020
November 03-03, 2020
This is a unique chance to meet, listen to and learn from the brightest minds in business across the province and beyond. Attending the event is completely free of charge so book your ticket today. There are two dedicated seminar areas with free sessions running all day as well as unlimited access t...

NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW
NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW
November 03-03, 2020
This is a unique chance to meet, listen to and learn from the brightest minds in business across the province and beyond. Attending the event is completely free of charge so book your ticket today. There are two dedicated seminar areas with free sessions running all day as well as unlimited access t...

Marketing effectiveness workshop
MARKETING EFFECTIVENESS WORKSHOP
June 09-19, 2021
The difference between brand building and sales activation, and the trade-offs for each across media channels. What data tells us about the ideal split between brand and sales activation, and how this works across different sectors and contexts. If we should be focused on building loyalty with exist...

Product Marketing World Summit
PRODUCT MARKETING WORLD SUMMIT
July 21-22, 2021
Product Marketing World Summit Series assembles the largest gathering of product marketers from the world’s largest companies and most exciting startups around the world to share Product Marketing success stories, experiences and challenges of those positioned at the intersection of product, m...

SPOTLIGHT

To create a show-stopping virtual event today, you need a strong partner network and a killer execution strategy. During this session, Mark Kilens, Drift’s VP of Content & Community, and Janna Erickson, Drift’s Director of Events, will share tips and tricks for your next partner even

AUG 19, 2020 | 12:30pm
HOW TO HELP PARTNERS GENERATE DEMAND
Helping partners drive demand is more important than ever. The current global pandemic is adding complexity to an already challenging task. Solution providers must make the transition to digital and vendors need to align their co-marketing spend and resources to facilitate this move. Join us on Wedn...
AUG 20, 2020 | 2:00 p.m.
360 ROUNDTABLE: DATA-DRIVEN INSIGHTS FOR THE 2020 CHANNEL
In July, Channel Partners and Channel Futures released the 2020 MSP 501 winners. But the 501 isn’t just about rankings. The extensive survey that applicants must submit provides us with a trove of data that helps us identify trends, vendor market share and industry influences. Internally, we u...
AUG 24, 2020 | 2:00 PM
REDEFINING ‘IN-PERSON’ HOW A DIGITAL-FIRST PARTNER MARKETING STRATEGY BOOSTS CHANNEL ENGAGEMENT
Channel marketers have long relied on in-person events and tactics to engage new and existing partners, as well as buyers. With a digital-first imperative, partner marketers must shift strategies to better engage audiences. This session will provide a framework for channel marketers to use when mark...
AUG 24, 2020 | 12:00 PM
DITCH THE PYRAMID PROGRAM TO ENGAGE YOUR PARTNERS: HOW TO ENSURE YOUR CHANNEL IS LOYAL, GENERATING DEMAND, AND DRIVING REVENUE
Channel ecosystems are evolving at a head-spinning pace. Not only are solution providers expanding the number of primary and secondary brands they represent, a growing number are collaborating with a wide range of partners to meet the needs of their shared customers. And as a new generation of decis...
AUG 25, 2020 | 2:00 PM
OPTIMIZING PARTNER ENGAGEMENT WHY IT IS MORE CRITICAL THAN EVER
The market disruption that is impacting nearly every aspect of the global economy is prompting channel-reliant technology brands to re-assess their partner engagement strategy and focus on accelerating digital transformation.Not only is this critical to supporting channel partners who are experienci...
AUG 25, 2020 | 12:00 PM
HOW TO LEVERAGE YOUR PARTNER NETWORK TO CREATE A SHOW-STOPPING VIRTUAL EVENT
To create a show-stopping virtual event today, you need a strong partner network and a killer execution strategy. During this session, Mark Kilens, Drift’s VP of Content & Community, and Janna Erickson, Drift’s Director of Events, will share tips and tricks for your next partner even...
AUG 26, 2020 | 2:00 PM
AUTOMATE YOUR CHANNEL OR GIVE UP MARKET SHARE: THE PATH TO CHANNEL REINVENTION
With more than 70% of revenue generated in the high-tech industry attributed to channel sales, how you manage channel performance could mean the difference between thriving and failing. To gain a competitive edge, leading organizations are transforming their channels through automation.Bringing auto...
SEP 15, 2020 | 2:00 p.m.
HOW CHANNEL ORGANIZATIONS CAN ENSURE ALWAYS-ON CONNECTIVITY EVEN IN UNPRECEDENTED TIMES
The world is experiencing extraordinary change. IT departments must evolve to maintain business continuity and meet the needs of their customers or else. In an environment where even a brief systems outage can have catastrophic results consider that the average cost of a retail point-of-sale system ...
NOV 16, 2020 | 7:00PM
ONLINE MARKETING
Helperful is a digital marketing agency located in Atlanta, GA. We help companies that sell products and services to nonprofit organizations improve their inbound lead generation, develop brand awareness in the nonprofit space, and increase their organic search engine rankings.
DIGITAL TRANSFORMATION: REVIEWING THE CORNERSTONE OF CUSTOMER EXPERIENCE SUCCESS
There is little doubt that marketers have made a commitment to customer experience—from developing roadmaps to an uncompromising customer journey to the development of data-rich personalized engagements. But what is next? Has customer experience become too buzzed about? Are we really re-thinki...
ABOVE THE NOISE: PROMOTING CONTENT THROUGH SOCIAL MEDIA
Every minute, writers post more than 1,400 new blog posts; Facebook users share about 2.5 million pieces of content; Twitterers tweet 277,000 times, and Instagram fans share 216,000 photos. How on earth, then, can your blog, video, 140 characters, or photo stand out? That's the question Stewart ...
BOOSTING EMAIL ENGAGEMENT WITH PERSONALISATION
In this webinar you'll learn how using personalization can boost engagement and improve your email marketing campaign results. Pure360's Customer Experience Manager, Kristian Tucker, will be discussing the various approaches and options available to you, and how to use them efficiently and e...
EIGHT TIPS TO BUILD A KILLER CONTENT STRATEGY
We all know that content is king, but what is your strategy to building that killer content? A recent survey by the Content Marketing Institute shows that 63% of UK companies either don’t have a content strategy or it is undocumented. In this Marketing Week webinar, Richard Whitehead, Senior D...
SOCIAL MEDIA MANAGEMENT: HOW TO WIN BACK UNHAPPY CUSTOMERS
Customers that take to social media to complain are ignored to the tune of over 280 million messages per year. The retail industry is the worst offender, ignoring eight out of ten customers on social channels. Understanding the tools that help drive support, and engagement is imperative, not just fo...