MARTECH

Simplicity Welcomes Hank Kuonen as Partner with the Acquisition of Kuonen Insurance Marketing

Kuonen Insurance Marketing, Simplicity Group | October 07, 2022 | Read time : 03:00 min

Hank Kuonen as Partner
Simplicity Group ("Simplicity") today announced the acquisition of Kuonen Insurance Marketing, LLC, an Arkansas-based brokerage organization led by Hank Kuonen. Kuonen Insurance Marketing becomes the 44th group to join Simplicity.

"Hank and Rick successfully built Kuonen Insurance Marketing with a strong commitment to helping financial professionals grow their business and serve their clients," said Bruce Donaldson, President and CEO of Simplicity.

"Hank and Rick successfully built Kuonen Insurance Marketing with a strong commitment to helping financial professionals grow their business and serve their clients," said Bruce Donaldson, President and CEO of Simplicity. "Now with the combined marketing and product resources of the Simplicity Group behind him, we know going forward Hank will be able to help more agents and serve more clients with his unique brand of entrepreneurial professionalism. We are thrilled to welcome Hank to Simplicity."

"I am excited to grow my business with the full power of Simplicity behind me," said Hank Kuonen. "Everyone I have met at Simplicity has demonstrated a thoughtful approach to our new partnership, and has taken care as we begin integrating my business into the broader organization. Fully utilizing Simplicity's back-office functions and tapping into their marketing programs and training events will allow me to do what I love: to connect with and support agents as they support their clients' needs."

About Kuonen Insurance Marketing
Founded in 1985 by Rick Kuonen, Kuonen Insurance Marketing supports independent financial professionals. With access to top carriers, and a deep commitment to customer service, Kuonen distinguishes itself as a leading Brokerage Agency.

About Simplicity Group
Simplicity Group is one of the nation's largest and fastest-growing financial product distribution companies, which has had 44 distribution businesses join its partnership (including Kuonen Insurance Marketing). Each of Simplicity's operating businesses is directed by its local management team and benefits from access to Simplicity's group resources. Through partnership with top distribution organizations and technology companies, Simplicity seeks to provide compelling business solutions that will attract the industry's best leadership, talent, advisors, agents, and future partners.

Simplicity supports independent financial advisors and agents across the country with investment, annuity and life insurance solutions with a focus on client education, consumer value and partnership. For more information, please visit: www.simplicitygroup.com and follow the Company on LinkedIn.

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CHANNEL PARTNERSHIPS

Orca Security Awarded 2022 Regional and Global AWS Partner Award

Orca Security | November 29, 2022

Orca Security, thepioneer of agentless cloud security, today announced it is a recipient of a 2022 Regional and Global AWS Partner Award, recognizing leaders around the globe playing a key role helping customers drive innovation and build solutions on Amazon Web Services (AWS). Announced during a Partner Awards Gala at re:Invent 2022, the Global AWS Partner Awards recognize a wide range of AWS Partners, whose business models have embraced specialization, innovation, and cooperation over the past year. Regional and Global AWS Partner Awards recognize AWS Partners whose business models continue to evolve and thrive on AWS as they work with customers. The Orca Cloud Security Platform provides an added layer of visibility and risk coverage on AWS. With an agentless approach built upon Orca’s patented SideScanning™ technology and Orca’s Unified Data Model, Orca delivers comprehensive cloud security for enterprises moving to and scaling on AWS. “For customers to effectively innovate, they need comprehensive cloud security without the gaps in coverage, performance degradation, or operational costs typically imposed by agent-based solutions,” said Avi Shua, Founder and CEO, Orca Security. “For customers to effectively innovate, they need comprehensive cloud security without the gaps in coverage, performance degradation, or operational costs typically imposed by agent-based solutions,” said Avi Shua, Founder and CEO, Orca Security. “Those who want to do more need a cloud security solution that can do more at the speed of business. We are honored to be recognized and we look forward to continuing our relationship with AWS to provide greater customer choice going forward.” “To build and innovate, we needed a comprehensive cloud security solution,” said Justin Somaini, Chief Security Officer at Unity. “We turned to Orca Security for its ability to secure the cloud without forcing us to install agents or take an asset-by-asset approach. Orca Security has become a trusted partner, and we look forward to collaborating more in the future.” For the first time, AWS Partner Awards included a self-nomination process across a number of award categories and specialization areas awarded at both the regional and global level where all AWS Partners were invited to participate and submit a nomination. The AWS Partner Network (APN) is a global partner program, focused on helping partners build successful AWS-based businesses or solutions by providing business, technical, marketing, and go-to-market support. The APN includes independent software vendors (ISVs) and systems integrators (SIs) around the world, with AWS Partner participation growing significantly during the past 12 months. “AWS Partners are at the center of unlocking value for global customers, across a wide range of industries,” said Ruba Borno, Vice President, Worldwide Channels and Alliances, AWS. “We are honored to launch the inaugural global 2022 AWS Partner Awards, and thank all the nominees and winners for accelerating our customers’ cloud transformation journey.” A panel of AWS experts selected the winners based on strict criteria. Orca Security received the global Security Partner of the Year Award, which recognizes top AWS Partners with the AWS Security Competency. The award recognizes an AWS Partner who has proven customer success in securing every stage of cloud adoption, from initial migration through ongoing day-to-day management. For more information visit orca.security. About Orca Security Orca Security is the pioneer of agentless cloud security that is trusted by hundreds of enterprises globally. Orca makes cloud security possible for enterprises moving to and scaling in the cloud with its patented SideScanning™ technology and Unified Data Model. The Orca Cloud Security Platform delivers the world’s most comprehensive coverage and visibility of all risks across the cloud. With continuous first-to-market innovations and expertise, the Orca Platform ensures security teams quickly identify and remediate risks to keep their businesses secure. Connect your first account in minutes: https://orca.security or take the free cloud risk assessment.

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CHANNEL PARTNERSHIPS

Pyramid Analytics Signs More UKI Channel Deals

Pyramid Analytics | December 02, 2022

Pyramid Analytics (Pyramid), a pioneering decision intelligence platform provider, continues to consistently execute on its strategy to rapidly expand channel partnerships with complementary technology companies, independent software vendors (ISV), consulting firms, value-added resellers (VAR) and systems integrators (SI) across the United Kingdom and Ireland (UKI). The London-based software company today announced new partnerships with Datazed Associates, Data Reply, and Digital Data Consultancy. Key Points: Pyramid Analytics signed deals with new partners serving the IT needs of mid-size and large enterprises across the UKI: Datazed Associates (Referral Partner); Digital Data Consultancy (Systems Integrator); and Data Reply (Consultancy, Systems Integrator). The channel partner programme is the backbone of Pyramid’s UKI operations, accounting for a significant segment of UK revenue. Pyramid Analytics is recognized for channel excellence. The company was a CRN Channel Awards 2022 finalist. To learn more about becoming a Pyramid partner in the UK and Ireland, contact Bill Clayton, Vice President, Global Partnerships, at clayton@pyramidanalytics.com. Meet Pyramid Analytics’ New Partners Datazed Associates is a boutique data consultancy specialising in data governance and data quality. The company’s network of experienced professionals has a strong track record in the insurance industry, having supported general insurers, Lloyd’s market firms, brokers and reinsurers. Data Reply is the Reply group company offering a broad range of advanced analytics and AI-powered data services. Data Reply operates across industries and business functions to achieve meaningful outcomes through effective use of data. Digital Data Consultancy provides consulting services in the areas of data management, data science, and digital experience. 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Bill Clayton joined Pyramid in the new role of Vice President, Global Partnerships. He has more than 20 years of enterprise software experience. Clayton has held positions with global technology leaders including IBM and Oracle. He lives in the UK. Hayley Munro was appointed Vice President of Global Customer Success. This newly created role provides unified, company-wide management of this critical function under one executive. She lives in the UK. Decision Intelligence is the Next Big Data Analytics Innovation The next major innovation in analytics is Artificial Intelligence (AI). Applying AI across Data Prep, Business Analytics, and Data Science is what separates Decision Intelligence from traditional business intelligence tools such as Microsoft Power BI, Qlik, and Tableau. AI lowers the skills barrier by automating the highly technical work needed to prepare and analyze data and create and share reports and dashboards. 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Our highly productive and effective work with channel partners has forged a host of mutually beneficial relationships that have driven growth for all involved across the UKI. Channel partners are at the core of Pyramid’s business model. The growth and expansion of the company is firmly embedded with our channel partners.” About Pyramid Analytics Pyramid is what’s next in analytics. The award-winning Pyramid Decision Intelligence Platform delivers insights for faster, optimized decisions by providing direct access to any data, enabling governed self-service for any person, and meeting any analytics need in a no-code environment. The Pyramid Platform uniquely combines Data Prep, Business Analytics, and Data Science in a single environment with AI guidance, reducing cost and complexity while accelerating growth and innovation. This enables a strategic, enterprise-wide approach to Business Intelligence and Analytics, from the simple to the sophisticated. Schedule a demo. Pyramid Analytics is incorporated in Amsterdam and has regional headquarters in global innovation and business centers, including London, New York City, and Tel Aviv. Our team lives worldwide because geography should not be a barrier to talent and opportunity. Investors include H.I.G. Growth Partners, Jerusalem Venture Partners (JVP), Sequoia Capital, and Viola Growth. Learn more at Pyramid Analytics.

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MARTECH, CHANNEL PARTNERSHIPS

Acceleration Partners Strengthens Its Influencer Offerings with Strategic Acquisitions

Acceleration Partners | December 06, 2022

Acceleration Partners (AP), the leading global partnership marketing agency, today announced it is bolstering its influencer marketing offerings with the acquisition of Influencer Response, one of the industry's first direct response-focused influencer agencies, and Volt Agency, a boutique performance marketing firm specializing in the growth of direct-to-consumer (DTC) businesses. Influencer Response and Volt had previously merged in May of 2022. The deal makes Acceleration Partners the world's only agency with the ability to deliver end-to-end affiliate, influencer, and partnership services at scale. "The depth of our newly combined offerings is unmatched in the industry. Beyond the immediate enhancements to our influencer practice, this acquisition significantly increases our capacity to support new and existing customers with a full range of outcome-driven marketing opportunities," said Matt Wool, CEO of Acceleration Partners. "The depth of our newly combined offerings is unmatched in the industry. Beyond the immediate enhancements to our influencer practice, this acquisition significantly increases our capacity to support new and existing customers with a full range of outcome-driven marketing opportunities," said Matt Wool, CEO of Acceleration Partners. Influencer Response and Volt both bring significant strengths to the Acceleration Partners platform. These include Volt's unique influencer amplification capabilities, which marry influencer content with powerful paid social strategies to drive additional awareness and maximize impact across channels, and Influencer Response's advanced influencer program management capabilities that enable brands to effectively run and measure large-scale influencer campaigns. "Influencer and affiliate marketing are converging now more than ever. We're excited to join forces with Acceleration Partners to improve our collective value by offering a full suite of integrated solutions that help brands take their performance-based programs to the next level," said Josh Butowsky, Founder of Influencer Response. "We are thrilled to have the opportunity to partner with Acceleration Partners and offer our expertise in influencer amplification," said Ryan Waranauskas, founder of Volt. "By joining under one company, we are creating a one-stop shop with the potential to revolutionize partnership marketing." About Acceleration Partners Founded in 2007, Acceleration Partners is the recognized leader in partnership marketing and a six-time Global Performance Marketing Award (GPMA) winner in the "Best Affiliate and Partner Marketing Agency" category. Acceleration Partners manages programs in 40+ countries for more than 170 brands including Target, GoToMeeting, Noom, ButcherBox, and Reebok. Acceleration Partners' fully remote global staff of 300+ maintains a singular focus on delivering exceptional outcomes; and delivers deep and data-driven expertise in all key partnership marketing tactics, including affiliate, influencer, content, mass media, and B2B partner marketing. In addition, Acceleration Partners has received awards for its performance and exceptional culture, including "Best Agency" and "Best Team in Performance Marketing ("Performance Marketing Awards"), US Changemakers ("PerformanceIN"), "Best Workplaces" (Inc.), "Best Places to Work" (Glassdoor), and "Most Committed to Work-Life Balance" (Digiday).

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CHANNEL PARTNERSHIPS

Bigger growth opportunities beckon for partners who rewrite the rules of cybersecurity with Infoblox

Infoblox | December 05, 2022

Infoblox Inc., the leader in cloud-first networking and security services, unveils its new partner program today, designed to maximize opportunities partners can secure and deliver. The Skilled to Secure trusted partner program reflects the changing security landscape and shifting customer requirements – and the need for providers of security solutions and services to adapt in response. “The rules of cybersecurity have changed. Customers want more than just another security solution or tool – they have dozens, if not hundreds, already. What they want is to drive more value from their current environment by making it more effective. That’s where Infoblox comes in,” explains Chris​ Millerick, ​Vice President, Worldwide Partner Sales at Infoblox. “The rules of cybersecurity have changed. Customers want more than just another security solution or tool – they have dozens, if not hundreds, already. What they want is to drive more value from their current environment by making it more effective. That’s where Infoblox comes in,” explains Chris​ Millerick, ​Vice President, Worldwide Partner Sales at Infoblox. Infoblox BloxOne® is the first cloud-native platform delivering DDI (DNS, DHCP, and IPAM) and DNS data-enabled threat detections, and offers partners predictable, reliable renewal margins year after year. A Forrester Economic Impact Report found that BloxOne® Threat Defense can deliver a staggering 243% return on investment. Integrated into the security ecosystem, BloxOne® enables DNS data to be used to address blind spots in enterprise threat defense and security systems. Internal and external threats can be identified, prioritized, and remediated in a fraction of the time without significant additional investment in new solutions. In the new program, partners will be assigned levels based on their acquisition of the competencies required to deliver BloxOne® and maximize its value for customers. Chris Millerick continued: “We recognize that an exceptional customer experience requires a level of trust, one that only highly skilled and competent technology partners can provide. Infoblox is privileged to offer partners a program that helps them acquire the competencies required to stand out and grow in the cybersecurity market.” Benefits partners can gain through the new program include partner-hunted sales incentives and deal registration, “Guardians of the Network” rewards and incentives, marketing campaigns, marketing development funds, and demonstration software. The Skilled to Secure program is built around three tracks designed to deliver support across the channel: Value-added Reseller and Systems Integrator, Service Provider, and Value-added distributor. Based on their track record and meeting the defined competency requirements, partners’ awarded level will be announced in May 2023. More information on the program, its structure, requirements, and benefits are available on the Infoblox website. About Infoblox Infoblox is the leader in next-generation DNS management and security. More than 13,000 customers, including over 75% of the Fortune 500, rely on Infoblox to scale, simplify, and secure their hybrid networks to meet the modern challenges of a cloud-first world. Learn more on our website.

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