MARKETING STRATEGY

Industrial Nanotech hires DMA | Digital Marketing Agency as its agency of record; webinar scheduled for January 10, 2022

DMA | Digital Marketing Agency | December 28, 2021

Best-in-class and innovative energy saving company Industrial Nanotech has appointed DMA | Digital Marketing Agency as its agency of record following an extensive review that started four months ago.

Stuart Burchill, CEO of Industrial Nanotech, announced that the Company has signed a two-year multimillion dollar agreement with DMA.

We were looking for an agency that was data-driven and had a global footprint.  After doing our diligence, we found DMA's core focus of delivering high quality talent for all our digital marketing initiatives as the difference."

Stuart Burchill, CEO of Industrial Nanotech

DMA will create a dedicated team for Industrial Nanotech and will guide brand strategy, creative, and with digital marketing initiatives for the company's three brands (Syneffex, Anaconda, Talking Paint) as the marketer looks to capitalize on businesses' newfound appreciation for energy saving initiatives and innovative solutions to reduce costs after the pandemic.

"We also wanted a partner that shared our excitement for product innovation and opportunity.  We felt there was a real meeting of minds with DMA.  We attended multiple workshops and the way that DMA was able to stand out and hone their creative work until the end was just incredible. We are excited to share this vision with our clients, potential clients, shareholders, and other stakeholders via a webinar on Jan 10, 2022," added Burchill.

About Industrial Nanotech, Inc.
Industrial Nanotech Inc. is a global nanoscience product development leader.

About DMA | Digital Marketing Agency, LLC.
DMA | Digital Marketing Agency provides design, development, & digital marketing services.

Spotlight

When you think about your ad strategy, it is critical to think about it in a holistic, cross-channel way. You can’t advertise in a vacuum, so make sure that your digital advertising campaigns are integrated with your larger marketing plan. In this Marketo, digital advertising supports a campaign to acquire new potential buyers through the launch of our Definitive Guide to Mobile Marketing and coordinates tightly with the messages on the supporting channels.


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MARKETING STRATEGY

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CMO STRATEGY

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CMO Council | February 02, 2022

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Spotlight

When you think about your ad strategy, it is critical to think about it in a holistic, cross-channel way. You can’t advertise in a vacuum, so make sure that your digital advertising campaigns are integrated with your larger marketing plan. In this Marketo, digital advertising supports a campaign to acquire new potential buyers through the launch of our Definitive Guide to Mobile Marketing and coordinates tightly with the messages on the supporting channels.

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