CHANNEL PARTNERSHIPS

Impartner Wins BIG Innovation Award for Transformative Partner Experience Solution

Impartner | February 14, 2022

Impartner, the global pure-play leader in SaaS-based channel management and Partner Relationship Management (PRM), announced it has been named a winner in the 2022 BIG Innovation Awards presented by the Business Intelligence Group. The company was recognized for its recently released Impartner PX PartnerExperience—a revolutionary PRM interface with a lightning-fast, modern, consumerized interface designed from the ground up to delight partners and accelerate channel revenue. Impartner PX puts the business enablement data partners need to manage their pipeline and grow their business front and center, eliminating the need to dig through marketing-driven websites to find information. 

With Impartner PX, vendors can instantly configure partner experiences using Impartner PXStudio™, a robust suite of "opinionated" drag-and-drop, widget-based tools that capture best practices honed in thousands of real-world settings in some of the most demanding industries, including high-tech, cyber security, telecom, manufacturing and more. Impartner's new PX interface is available in the company's Emerge and Ignite packages for SMBs and emerging companies, and will extend to the company's complete set of packages for corporations of all sizes later mid-year — from the smallest to the largest of enterprises.

Today, with the accelerating digital transformation, you're competing for eyeballs, mindshare and revenue, and great partner experiences deliver more prospects and customers. Impartner provides a 'single pane of glass' view of leads, training, program status, MDF allocations, and more, leveraging decades of experience and best practices—everything you need to provide a better customer and partner experience. Customers work with those that make it easy to do business with; Impartner PX makes it easy."

Gary Sabin, Impartner VP of Product

Organizations from across the globe submitted their recent innovations for consideration in the BIG Innovation Awards. Nominations were then judged by a select group of business leaders and executives who volunteer their time and expertise to score submissions.

"Innovation is driving growth in the global economy," said Maria Jimenez, chief operating officer of the Business Intelligence Group. "We are thrilled to be honoring Impartner as they are one of the organizations leading this charge and helping humanity progress."

About Impartner
Impartner is the fastest-growing, most award-winning provider of channel management technologies, including its flagship Partner Relationship Management (PRM) and Through Channel Marketing Automation (TCMA) solutions, which help companies worldwide manage their partner relationships, drive demand through partners and accelerate revenue and profitability through indirect sales channels.

Spotlight

The customer journey is changing. Buying journeys are more self-directed, diverse and infuenced by peer information than in the past. In this environment, the sum of experiences provided by a brand can lift word of mouth and improve the effciency of marketing spend, or it can do the opposite — increase customer churn, diminish reputation and threaten brand health and marketing outcomes. CX responsibilities can be disseminated widely within an organization, but those within the marketing function who lead or contribute to CX have a critical role. They must collaborate with marketing peers and others to determine how data from various marketing channels can inform customer journeys and improve CX outcomes. Strengthening the bond between marketing channel teams and the CX practice benefts both. CX teams improve customer understanding and outcomes when customer journeys are informed with robust cross-channel marketing data. Conversely, marketing channel performance can be lifted when channel leaders understand their role in delivering CX outcomes — not just sales and conversions, but also loyalty and advocacy. By capturing critical insights and integrating them into each step of the CX design process, marketers can better infuence CX success.


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CHANNEL PARTNERSHIPS

Medius inks channel partnership with US-based ERP consultancy Elire

Medius | June 02, 2022

Medius, a leading provider of autonomous accounts payable (AP) solutions, today announces a new channel partnership with US-based ERP consultancy Elire, Inc. Medius' suite of products automates the process of receiving, handling, approving, and paying an invoice, and simplifies the onboarding and managing of vendors. It enables organizations to better manage spend, reduce risk and fraud, and improve processes. The company is actively growing its channel and ISV partner programs to grow its reach and introduce a broader cross-section of customers to the benefits of AP automation. Elire is an IT consultancy with an offering that spans five core areas of expertise: Oracle Cloud, PeopleSoft, Treasury Services, Advisory Services and Managed Services. The company currently serves over 250 enterprise customers in North America in sectors including financial services, healthcare, government, and education. Its customers include business analysts focused on optimizing performance, as well as IT and finance decision makers focused on driving efficiencies. For Elire, the Medius channel partnership will accelerate its expansion into AP automation advisory, providing new, value-added services to its customer base, expanding its footprint in the CFO's office, and growing its revenues. Elire and its customers will benefit from Medius's best-in-class technology and market-leading AP automation expertise, insight and thought leadership. Jeff Swan, Chief Revenue Officer at Medius comments: "Elire's deep expertise in enterprise ERP systems means it is uniquely positioned to understand and unlock the benefits of AP automation for finance, IT, and other business leaders." Jeff Swan, Chief Revenue Officer at Medius comments: "Elire's deep expertise in enterprise ERP systems means it is uniquely positioned to understand and unlock the benefits of AP automation for finance, IT, and other business leaders. We welcome this partnership and look forward to bringing the extensive benefits of the Medius suite and ecosystem to Elire's customers in the US and beyond." Richard Merrill, Head of Delivery Services at Elire, Inc comments: "Our 17 years' experience specifying, deploying, upgrading, and optimizing ERP systems has enabled us to identify technology areas with the potential to transform critical business functions, as well as best-in-class software partners. AP automation is a new emerging category which will create major operational advantages for our customers and Medius stands out as the category's leading vendor."

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MARTECH

The Nuvias Group Launches Nuvias ONE – the Digital Toolkit for Channel Partners

Nuvias Group | August 01, 2022

The Nuvias Group, the European high-value distributor, is launching a digital toolkit for partners, offering single entry-point access to multiple productivity and knowledge tools. Nuvias ONE provides partners with easy access to everything they need to deliver an excellent service to their customers. From order and inventory-tracking, subscription-based service provisioning, leading-edge training modules and marketing automation – it is a dynamic, constantly updated knowledge and execution base, with an ambitious roadmap of new features and tools. Nuvias has invested in a one-of-a-kind digital toolkit, that can be used modularly and customised to suit individual partner needs, incorporating both best-of-breed and in-house bespoke tools. The toolkit offers productivity tools to help partners convert commercial opportunities into business growth, the latest in market and technology insights to keep your knowledge at the sharp edge through a convenient self-paced learning model. Nuvias ONE initial launch line-up comprises the following elements: SkillUP, on-demand training and guided learning platform PowerUP the partner-branded marketing asset and automation platform Supply Chain Portal, for order and inventory tracking Subscription Manager, the Nuvias cloud subscription model, designed for our partners to manage and provision their own subscriptions Links to Nuvias Events and Latest News Nuvias is committed to supporting continuous learning, to keep the channel up-to-date on the fast-moving market environment and the latest technology trends. Nuvias ONE addresses its partners’ need to market their services with a timely and competitive delivery, by offering access to a marketing automation platform for lead-generation and taking solutions to market. Nuvias ONE is available immediately to Nuvias partners. About Nuvias Group The Nuvias Group is the fast-growing European next generation distributor with a broad range of innovative services and solutions designed to secure customer success and accelerate partner and vendor growth. In collaboration with leading technology suppliers, we specialise in providing security, agility and manageability for clients, networks and cloud technology solutions through an ecosystem of highly skilled Channel partners. Discover more at www.Nuvias.com.

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CHANNEL PARTNERSHIPS

ArchTIS adds i-Sprint to its channel partner program

ArchTIS, i-Sprint | June 07, 2022

ArchTIS has added identity and transaction software protection provider i-Sprint Innovations to its channel partner program to resell archTIS’ NC Protect to customers in the Asia Pacific region. NC Protect provides data-centric security across Microsoft 365 applications including SharePoint Online, Office, OneDrive, Exchange and Teams, as well as SharePoint on-premises, Yammer and file shares. NC Protect scored a spot on Microsoft’s Azure Marketplace and Azure Government Marketplace last month. The Canberra-based ASX-listed vendor said in an announcement that the partnership would allow i-Sprint to use NC Protect solutions to support enterprise, government and defence clients in Asia Pacific and to securely access and collaborate on sensitive and classified data. ArchTIS Asia Pacific general manager Matthew Kluken said he was excited to help i-Sprint expand its data security solutions portfolio and offerings for the financial services industry and other security-sensitive organizations with NC Protect. “We have quickly shown how i-Sprint can empower their customers to safeguard sensitive and confidential information with our first new joint client. We would also like to thank Austrade who was fundamental in facilitating the partnership.” “We have quickly shown how i-Sprint can empower their customers to safeguard sensitive and confidential information with our first new joint client. We would also like to thank Austrade who was fundamental in facilitating the partnership.” ArchTIS chief operating officer Kurt Mueffelmann said i-Sprint had also secured its first NC Protect customer to secure Microsoft 365 files under the Microsoft IP-Co Sell Program. “The addition of i-Sprint as a strong partner in Singapore, along with an immediate customer win, validates archTIS’ global strategy to develop key partners with existing customers looking to enhance their security with data-centric solutions.” “As a Microsoft Co-sell win, it also creates partner-to-partner linkage with Microsoft for a joint customer needing to extend the ability to secure access and file sharing using NC Protect for M365.” i-Sprint vice president and chief technology officer Albert Ching said that by partnering with archTIS, i-Sprint would be able to provide advanced information protection and secure collaboration for Microsoft 365 and file sharing solutions in Asia Pacific markets. “Companies are providing a remote or hybrid working arrangement for employees. Collaboration and sharing of files have become the normal way of doing work. We see a demand from our customers and markets for a solution to protect such work norms."

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MULTI CHANNEL MARKETING

Enzu Launches a True "Partner-First" Channel Program

Enzu | June 18, 2022

ENZU, the "Born in the Cloud" provider of private cloud, infrastructure, and managed services and home of the TruCloud® platform, is excited to announce the launch of its new Channel Partner headed by industry veteran, Dustin Young. "I've wanted to build a true Partner-First program for some time now, and Enzu has given me that opportunity. I have long asked how do I build a program that has listened to what partners truly want? With our straightforward agreement, channel integration, and transparent PRM, I believe this program is closer to that than any I have built before." Enzu Channel Chief, Dustin Young said. "I've wanted to build a true Partner-First program for some time now, and Enzu has given me that opportunity. I have long asked how do I build a program that has listened to what partners truly want? With our straightforward agreement, channel integration, and transparent PRM, I believe this program is closer to that than any I have built before." Enzu Channel Chief, Dustin Young said. For Partners, the Enzu ecosystem creates a simplified commission structure and provides opportunity protection for one year after an opportunity may cancel, allowing the partner to re-earn that business and keep getting paid. The program also utilizes a Partner Relationship Management platform directly connected to our corporate Salesforce solution. This means full transparency on every opportunity, including deal-flow notifications, contract access, timelines, and seller/partner joint input. No more wondering what notes have been made about your prospect and where it is in the process with a provider. Why Enzu? Why Now? The Edge-Computing/Bare-Metal space is exploding. Enabled by the growth of containerization, WEB3, Blockchain, and all high-performance computing needs around the globe. Enzu, with its already 40+ data centers and reach around the globe, is positioned to build these services in more markets. This will help the partner community to enable their customers to have Edge services where they need them most. "While the hyper-scalers enable services in primary markets. Enzu has primary, secondary, and tertiary markets covered today. We also build-to-order for clients trying to solve problems in regions that are challenging for them. In a hybrid-computing, low-latency demanding world, we believe we build solutions with less compromise and more performance." Dustin said. Enzu also enables the data center network service layers in organizations like CoreSite and DRT. This expands the reach for your existing customers to maintain their current primary location and achieve a global presence that keeps critical services, such as ERP and Manufacturing, close to the end-user. In some cases, this means right on the customer premise as well. "We are building a modern cloud-computing platform that expands the previous data-center-centric model closer to the end-user. Enabling Private-Cloud cores with replicated edge-computing services, all backed up by DR strategies that meet client needs based on where that data needs to exist. Does your customer need some data to stay in the country or region it resides? Our solution has your customer covered. We truly want to enable the partner community to build the infrastructure their customers want, need, and are required to build," said Art Schloerb, EVP, Global Sales. About Enzu Enzu, home of the TruCloud® Platform, fuels growth and innovation for organizations by delivering expert capabilities in Bare-Metal, Edge Computing, Private and Hybrid Cloud Solutions, Disaster Recovery, and Security. The TruCloud® Platform is a user-friendly console that provides IT leaders visibility and control from any device, anywhere in the world, to scale business needs quickly, with multiple layers of security and redundancy built in. With a presence in more than 40 data centers globally and availability in over 300 more, Enzu provides services when and where you need them. Enzu, Born in the Cloud, is driven by a passion for helping companies make intelligent technology decisions to accelerate their business growth and transformation while understanding the unique challenges that companies face throughout their cloud journey. Enzu services are purpose-built to deliver flexible, scalable, and affordable Infrastructure-as-a-Service solutions for your individual needs. All backed by our premium customer support with unmatched SLAs.

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Spotlight

The customer journey is changing. Buying journeys are more self-directed, diverse and infuenced by peer information than in the past. In this environment, the sum of experiences provided by a brand can lift word of mouth and improve the effciency of marketing spend, or it can do the opposite — increase customer churn, diminish reputation and threaten brand health and marketing outcomes. CX responsibilities can be disseminated widely within an organization, but those within the marketing function who lead or contribute to CX have a critical role. They must collaborate with marketing peers and others to determine how data from various marketing channels can inform customer journeys and improve CX outcomes. Strengthening the bond between marketing channel teams and the CX practice benefts both. CX teams improve customer understanding and outcomes when customer journeys are informed with robust cross-channel marketing data. Conversely, marketing channel performance can be lifted when channel leaders understand their role in delivering CX outcomes — not just sales and conversions, but also loyalty and advocacy. By capturing critical insights and integrating them into each step of the CX design process, marketers can better infuence CX success.

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