CHANNEL PARTNERSHIPS

GoTo Enhances Partner Program to Further Elevate Partner Relationships with Essential Resources for SMBs

GoTo | September 20, 2022 | Read time : 07:00 min

GoTo Enhances Partner Program
GoTo, the all-in-one business communications and IT support platform, today announced major updates to its GoTo Partner Network, including a new GoTo Resolve offering designed for Managed Service Providers (MSPs) as well as streamlined sales and demand generation support for all partners with its new Partner Concierge Program. The offerings were designed specifically to address channel partners’ most pressing challenges, empowering organizations to streamline setup and day-to-day operations, grow their business, and securely serve small and medium-sized businesses (SMBs).

IT Support and Management Designed for Managed Service Providers

GoTo Resolve for MSPs allows Managed Service Providers to meet the evolving needs of today’s SMBs with frictionless, fast, and flexible support, without the hefty price tag. The solution provides MSP-specific account administration and reporting features, Professional Services Automation (PSA) integrations, and modern Remote Monitoring and Management (RMM) capabilities, all with GoTo’s best-in-class remote support tools to easily support and troubleshoot clients’ IT assets. GoTo Resolve for MSPs is also backed up by a first-of-its-kind zero trust security architecture within an RMM solution, safeguarding MSPs and their customers from increasingly prevalent software supply chain attacks.

“We are excited to enable MSPs in the GoTo Resolve platform today not just as another vendor but a strategic business partner,” said Michael Day, Vice President of Global Partner Sales at GoTo. “We designed the specialized offering based on feedback from our MSP partners, providing them with all the tools they need to simplify workloads and streamline the support experience for customers. This will be a huge vector of growth for us in the coming years and we are eager to bring some much-needed functionality and support to the market.”

Key features of the new offering include:
  • Remote Monitoring & Management to access, control, and troubleshoot device, network, and infrastructure issues across iOS, Android, Windows, and MacOS systems.
  • Multi-Tenancy Administration enables the separation of managed clients into distinct accounts, while allowing cross-account management through the GoTo Admin partner portal.
  • Professional Services Automation Integrations with industry-leading Datto Autotask and ConnectWise Manage solutions to streamline setup and user provisioning.
  • Endpoint Protection Software allows MSPs to provide an additional layer of security and added value to their clients, with an integration with a leading cybersecurity software provider available soon.
  • Configurable Reporting enables managers to view clients’ assets, health, performance, and customer networks individually or grouped by category to understand trends and proactively mitigate potential issues.
“As a company that prides itself on offering managed IT services that help businesses save time and money, GoTo Resolve has really helped us deliver on that promise at a greater rate,” said Mark Darrah, Owner of Nationwide IT Consultancy. “GoTo Resolve has allowed our small but mighty team of agents to provide a variety of support – from powerful proactive support like task automation to simple, fast remote control – for our customers with ease. And the GoTo team continues to quickly add more and more functionality so we can continue to provide more value to our customers and grow our business. This has been a great partnership to date and we’re very excited by the future with GoTo Resolve.”

To learn more about GoTo Resolve for MSPs and sign up for early access, visit www.goto.com/it-management/resolve/msp

First to Market, White Glove Digital Marketing Treatment for Partners

To further elevate the partner experience, the GoTo Partner Network will be launching a new Partner Concierge Program providing additional investment and resources to drive higher demand generation and sales for all partner organizations. This program, the only one of its kind, offers tailored digital marketing campaigns, co-branded and targeted based on a partner’s unique audience, maximizing visibility with prospective customers and bringing in new qualified leads. Members are also supported by a dedicated Partner Concierge resource at GoTo to optimize planning, execution, and administration across the campaign.

“GoTo’s Partner Concierge Program felt like it was built just for us,” said Jerry Goldman, Chief Executive Officer at Select Communications.

“GoTo’s Partner Concierge Program felt like it was built just for us,” said Jerry Goldman, Chief Executive Officer at Select Communications. “They designed, managed, and ran the entire marketing campaign tailored to our ideal customer groups, and we quickly saw a jump in qualified leads coming into our sales pipeline. At a time when our own marketing resources and budget were significantly constrained, GoTo’s Partner Concierge Program allowed us to focus on other priorities without sacrificing customer growth or revenue opportunities.”

GoTo Partner Network members can speak with their Partner Manager to learn more about participating in the Partner Concierge Program.

About GoTo
GoTo, the only all-in-one solution for business communications and IT support, makes IT easy and affordable. Built for small-to-medium-sized businesses, but powerful enough for the enterprise, GoTo’s portfolio, which includes GoTo Connect, GoTo Resolve, Rescue, and more, powers nearly 800K customers’ unified communications & collaboration (UCC) and IT management & support needs. At GoTo, we help you to stay connected to what’s most essential: your customers and employees. With more than 1 billion people joining meetings and webinars, half a billion support connections and over $1 billion in annual revenue, the remote-centric company’s physical headquarters is in Boston, Massachusetts, with additional offices and more than three thousand home offices in North America, South America, Europe, Asia, Australia, and beyond.

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CUSTOMER EXPERIENCE, CONTENT CREATION, CRM

Unifimoney Joins Alkami Partner Program to Empower Regional Banks and Credit Unions with Digital Wealth Management

Unifimoney | December 09, 2022

-Unifimoney, a multi-asset digital wealth management provider, today announced that its digital wealth management solution will be available through the Alkami Platform. The partnership enables financial institutions (FIs) to offer wealth management services, including robo advisory and commission-free trading in stocks, ETFs, precious metals and digital assets, to all account holders regardless of size. With Unifimoney, Alkami clients can now extend digital wealth management services to account holders to support their long-term investment journey from their first job through retirement. Digital wealth management represents a $20bn opportunity in incremental non-interest revenue for regional and community FIs according to Unifimoney. “Our clients see account holder demand for investment services in the volume of deposits sent to third-party investment apps, which has increased at a significant rate,” said Stephen Bohannon, co-founder and chief strategy and product officer of Alkami. “Adding Unifimoney to the Alkami Platform enables our clients to deepen the relationship with their account holders by offering a bundled solution for banking and investing under one roof.” Alkami serves some of the most innovative and fastest growing financial institutions in the country. We are excited to have the opportunity to support these institutions and the communities they serve by extending their value proposition to include digital wealth management.” Ben Soppitt, chief executive officer of Unifimoney. The Alkami Partner Program nurtures an ecosystem that connects cutting edge fintech partners to Alkami’s client base of regional banks and credit unions in the United States. With more than 270 integrations and over 60 APIs, the Alkami Platform brings regional banks and credit unions the power of future-proofed scalability. About Unifimoney Unifimoney is a multi-asset turnkey digital wealth management platform that serves fintechs, community banks and credit unions to enable them to offer compelling investment services to their customers. The Unifimoney platform today includes both passive and active investing in traditional equities and ETFs, as well as 80 cryptocurrencies and precious metals including gold, silver and platinum. Unifimoney RIA, a wholly owned subsidiary of Unifimoney Inc. is an SEC registered RIA. Unifimoney is part of the ICBA 2022 ThinkTech Accelerator Program.

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CHANNEL PARTNERSHIPS

Bigger growth opportunities beckon for partners who rewrite the rules of cybersecurity with Infoblox

Infoblox | December 05, 2022

Infoblox Inc., the leader in cloud-first networking and security services, unveils its new partner program today, designed to maximize opportunities partners can secure and deliver. The Skilled to Secure trusted partner program reflects the changing security landscape and shifting customer requirements – and the need for providers of security solutions and services to adapt in response. “The rules of cybersecurity have changed. Customers want more than just another security solution or tool – they have dozens, if not hundreds, already. What they want is to drive more value from their current environment by making it more effective. That’s where Infoblox comes in,” explains Chris​ Millerick, ​Vice President, Worldwide Partner Sales at Infoblox. “The rules of cybersecurity have changed. Customers want more than just another security solution or tool – they have dozens, if not hundreds, already. What they want is to drive more value from their current environment by making it more effective. That’s where Infoblox comes in,” explains Chris​ Millerick, ​Vice President, Worldwide Partner Sales at Infoblox. Infoblox BloxOne® is the first cloud-native platform delivering DDI (DNS, DHCP, and IPAM) and DNS data-enabled threat detections, and offers partners predictable, reliable renewal margins year after year. A Forrester Economic Impact Report found that BloxOne® Threat Defense can deliver a staggering 243% return on investment. Integrated into the security ecosystem, BloxOne® enables DNS data to be used to address blind spots in enterprise threat defense and security systems. Internal and external threats can be identified, prioritized, and remediated in a fraction of the time without significant additional investment in new solutions. In the new program, partners will be assigned levels based on their acquisition of the competencies required to deliver BloxOne® and maximize its value for customers. Chris Millerick continued: “We recognize that an exceptional customer experience requires a level of trust, one that only highly skilled and competent technology partners can provide. Infoblox is privileged to offer partners a program that helps them acquire the competencies required to stand out and grow in the cybersecurity market.” Benefits partners can gain through the new program include partner-hunted sales incentives and deal registration, “Guardians of the Network” rewards and incentives, marketing campaigns, marketing development funds, and demonstration software. The Skilled to Secure program is built around three tracks designed to deliver support across the channel: Value-added Reseller and Systems Integrator, Service Provider, and Value-added distributor. Based on their track record and meeting the defined competency requirements, partners’ awarded level will be announced in May 2023. More information on the program, its structure, requirements, and benefits are available on the Infoblox website. About Infoblox Infoblox is the leader in next-generation DNS management and security. More than 13,000 customers, including over 75% of the Fortune 500, rely on Infoblox to scale, simplify, and secure their hybrid networks to meet the modern challenges of a cloud-first world. Learn more on our website.

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MARTECH

Tufin Appoints e92plus as a UK Distributor to Support Channel Growth

Tufin | November 17, 2022

Tufin®, the leader in network security policy management, today announced it has appointed e92plus to build its channel presence in the UK. e92plus is a leading UK cybersecurity distributor working with more than 1,200 VARs, MSPs, SIs and CSPs. It is credited with having launched some of the biggest names in cybersecurity and has transformed distribution - especially around cloud security and managed services. As a channel-first provider, Tufin is experiencing significant growth, driven by increased demand for policy-based support to manage network complexity, as enterprises navigate the challenges of cloud growth, cloud migration and hybrid infrastructures. Tufin selected e92plus for its specialist security focus, its large ecosystem of partners, and its track record in building out new sales opportunities for vendor partners in the UK. Nick Lowe, VP Sales Europe for Tufin, said:“Our aim is to focus on investing in the channel to expand and support further growth. This partnership is a big step in the next stage of growth for Tufin and will help us to build new opportunities with a wide network of channel partners. We chose e92plus because it’s a security-first organisation and one of the most innovative distributors in the marketplace. It has a wide reach within the systems integration markets and its technical expertise and excellence is fully aligned with our own aims to develop mutual pipelines, with logo acquisitions in areas that we don’t currently see coverage. Our channel partners focus on Tufin being a game-changer for complex enterprises and e92plus will help us reach further and wider - particularly in its UK market - enabling us to support our channel partners throughout the whole sales cycle.” Mukesh Gupta, e92plus CEO and co-founder, said: “As the challenge to combat cyber threats grows, so does the complexity of the networks and cloud infrastructures that organisations are defending." Mukesh Gupta, e92plus CEO and co-founder, said:“As the challenge to combat cyber threats grows, so does the complexity of the networks and cloud infrastructures that organisations are defending. We see huge opportunities in simplifying the management of those cybersecurity policies, and Tufin is a perfect fit. Their channel-first approach resonates with our partner community, and their approach to automation and agility helps our partners demonstrate tangible ROI and benefits while delivering their own technical services.” Tufin currently boasts the broadest integration across the security and networking ecosystems. The company’s latest release, TOS R22-1, includes expanded Microsoft® Azure native firewall integration, CI/CD integration for continuous compliance enforcement, as well as added support for Check Point® Inline Layers and Palo Alto Networks® Panorama™. About Tufin Tufin is the leader in network security policy management. The platform centralizes, automates and orchestrates network and cloud access for many of the largest organizations in the world. Over 2,900 enterprises have trusted Tufin to implement accurate network changes in minutes instead of days, accelerate secure application deployments, and virtually eliminate manual tasks. A vendor-agnostic solution designed to integrate network and cloud security processes, Tufin is the answer to balancing security and business agility. Find out more at www.tufin.com. About e92plus For e92plus, it’s all about being channel-first. Since we started over 30 years ago, we’ve been dedicated to empowering our partners and helping them accelerate their business growth. We’re now the UK’s biggest dedicated cybersecurity VAD. For our reseller partners, our expertise in cybersecurity has helped them protect thousands of organisations across the UK, with our in-house teams supporting our channel community every step of the way. With a portfolio that includes the most exciting, innovative and disruptive technology in cybersecurity – from market leaders to start-ups, we’re committed to delivering outstanding value to our thousands of customers with a channel-first approach. We’re also helping our partners build their managed services practices, and embrace the cloud marketplace revolution through our dedicated e92msp and e92cloud divisions. Learn more at www.e92plus.com.

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CHANNEL PARTNERSHIPS

Altair Names Symetri Limited Enterprise-Tier Channel Partner

Altair | November 23, 2022

Altair (Nasdaq: ALTR), a global leader in computational science and artificial intelligence (AI), has extended its channel partner agreement with Symetri Limited, elevating the company to an enterprise-tier channel partner. As part of the new agreement, Symetri – one of Europe’s leading software providers for software design and engineering activities – will take full sales and client relationship management responsibilities for Altair’s design and engineering simulation portfolio for key clients in the U.K. and Ireland. “We have been extremely impressed with the Symetri Limited team since we started our collaboration,” said Pavan Kumar, senior vice president of global indirect business, Altair. “We have been extremely impressed with the Symetri Limited team since we started our collaboration,” said Pavan Kumar, senior vice president of global indirect business, Altair. “They have a passionate, experienced, and successful team whose values align with ours. I am confident that Symetri will continue to provide outstanding sales and technical support to many of our small-to-medium clients and will ensure they are successful in their continued deployment of market-leading simulation, data analytics, and high-performance computing technologies.” “We are extremely proud to be named Altair’s first enterprise-tier channel partner for the U.K. and Ireland,” said John Bartle, director, Symetri Limited. “Our team has been extremely impressed with Altair’s robust technology solutions, unique licensing model, and customer-centred approach. Symetri and Altair are aligned in providing solutions that ensure our customers work smarter for a better future. We look forward to the exciting times ahead, and most importantly, to offering our customers best-in-class solutions.” Altair and Symetri began collaborating in 2019 when Symetri became Altair’s first channel partner in the U.K. dedicated to expanding the use of Altair’s revolutionary structural analysis solution, Altair SimSolid. Since then, Symetri has driven three successful years of SimSolid usage growth in the U.K. and Ireland. Altair’s channel partner community is actively expanding globally to reach all industries and regions. For more information, please visit https://www.altair.com/partners/. About Altair Altair is a global leader in computational science and artificial intelligence (AI) that provides software and cloud solutions in simulation, high-performance computing (HPC), data analytics, and AI. Altair enables organizations across all industries to compete more effectively and drive smarter decisions in an increasingly connected world – all while creating a greener, more sustainable future. For more information, visit https://www.altair.com.

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Customer Relationship Management (CRM) is a technology that companies use to manage their interactions with their current and potential customers. Team365 CRM helps organizations to build customer relationships and streamline processes so that they can increase their sales, Improves their customer services and increase profit.

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