Brands Work To Integrate Email And Other Tools.

Ray Schultz | July 02, 2018

Brands Work To Integrate Email And Other Tools.
Email ranks near the top of the digital tech stack, judging by the 2018 Widen Connectivity Report. Asked to name three things they can’t do without in their daily work, 35.08% cite email marketing. Yet file-sharing is first — with 42.48% listing it and CRM is second with 41.61%. Third is content management, at 32.03%. And email doesn’t stand alone — the report argues that these tools work better when used together. The email also figures in analytics, with 56.82% saying they track it. In comparison, 70.46% track website performance and 44.09% content analytics.

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Digital marketing is no longer a nice to have strategy in this day and age. It is now a must have. If you are not present digitally then you are losing out on tons of opportunity. And just being present digitally on a web site is not going to get you those opportunities either. You have to work to a


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Digital marketing is no longer a nice to have strategy in this day and age. It is now a must have. If you are not present digitally then you are losing out on tons of opportunity. And just being present digitally on a web site is not going to get you those opportunities either. You have to work to a

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