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B2B Influencer Marketing Report Finds “Always-On” Programs 12X More Successful Than Periodic Campaigns

Award-winning B2B marketing agency TopRank Marketing released the world’s first B2B influencer marketing report, featuring insights from hundreds of B2B marketers including many of the top B2B brands, including Adobe, IBM, LinkedIn, SAP, AT&T Business, Dell Technologies, SAP Ariba, monday.com, MarketingProfs, and Arm Treasure Data.