What’s Next For Digital Marketing?

In this webinar we explore how your charity can do more on social media without the need for a big comms team. With effective organisation and the right balance of scheduled vs fresh content, you can keep supporters engaged on the major social platforms such as Facebook, Twitter and Instagram

Technical errors and unplanned site changes can severely impact user experience and organic performance. A site audit is a critical step in assessing your website’s health and identifying, prioritizing, and fixing content issues and markup errors.

Every single person in your organization has an interest in the website. The CEO is a stakeholder, as is the customer support rep. The website is the company’s most visible brand and communications asset and a key part of the sales and marketing funnel. In order to best leverage this asset, the Marketer needs to keep the website content updated and the brand innovative. The traditional approach has been the website relaunch that's often exhaustive and counterproductive. Now there’s a better way! Join Josh Koenig and Sarah Fruy of Pantheon, as they teach you how to stop relaunching your website and start iterating on your digital experience.

Whether you’re new to content marketing or a seasoned professional, there are a few big mistakes that you have probably made in the past, might be making now, and could make in the future. Join Ellen Gomes, Sr. Content Marketing Manager at Marketo, for this on-demand webinar as she discusses the top eight content marketing mistakes from content writing, to process, to distribution and how you can avoid them.