UNLOCK THE BEST 5 TECHNIQUES FOR ONLINE LEAD GENERATION

We are living in the times where hard selling, cold calls or elaborate sales team effort has become receding way to acquire customers. What organization needs now is to tap the 3.5 billion online audience market, and that could only be done through effective digital marketing tools specifically designed for maximum lead generation results.
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Spotlight

Social advertising, a market that didn't exist just a decade ago, is projected to generate $11 billion in revenue by 2017.
There have been many exciting moments in the social advertising market, and this timeline infographic shows major market players, including our API partners at Facebook, Twitter, LinkedIn, and some big events from their past.
Read on to see some of the events that illustrate the amazing growth and innovation in a rapidly expanding market.


OTHER ON-DEMAND WEBINARS

IAB Europe Research Awards Winners Webinar on Consumer Behaviour and Media Planning – 5 July

IAB

This is the second of two webinars showcasing the winners of our 2016 Research Awards which recognise and celebrate the research projects and the contribution they have made to the development of the digital advertising industry.
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How to Make the Most of Marketing Automation

SilverTech

Marketing automation is an actionable and useful tool that can make a measurable impact on your organization’s bottom line. However, many platforms have been sold on the idea that you can simply upload email lists, set up a campaign, and get results. Unfortunately, it’s not that easy. In this 30-minute on-demand webinar, part of our Lead to Loyal™ series, learn the marketing automation best practices you need in order to get results you want.
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Revenue Rift: Meeting the challenge of delivering for the bottom line

Cisco

In this webinar we’ll explore how today’s B2B marketers can meet the increasing demand to deliver greater pipeline and tangible bottom-line revenue. Using our recent research into senior B2B marketers in mid-market and enterprise businesses.
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Content Strategy for B2B Lead Generation

MarketingProfs

In this Teach Me How seminar, Andy Crestodina will walk you through each step in the process for driving B2B leads with content marketing, from the first action to final outcome. You'll learn how to become a dual-threat marketer by combining search and psychology, SEO with conversion optimization, and cheese and mousetraps. You'll leave with the tools to make your content drive the right leads to you.
Watch Now

Spotlight

Social advertising, a market that didn't exist just a decade ago, is projected to generate $11 billion in revenue by 2017.
There have been many exciting moments in the social advertising market, and this timeline infographic shows major market players, including our API partners at Facebook, Twitter, LinkedIn, and some big events from their past.
Read on to see some of the events that illustrate the amazing growth and innovation in a rapidly expanding market.

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