The State of Content Marketing In 2019

It's 2019, how is your brand's approach to content coming along? Are you stymied by GDPR? Feel like data acquisition is becoming more challenging? Is it tough to scale? Are you trying to figure out whether it should be an internal agency, or integrated skill in every department? The research at Content Marketing Institute illustrates that all of these are challenging headwinds for brand content in the coming year.
Watch Now

Spotlight

OTHER ON-DEMAND WEBINARS

Savvy Branding Strategies to Build Your Customer Base

score.org

Strong branding lets people know who you are in an instant. It establishes credibility, makes it easier to reach new prospects and keeps your business in customers’ minds. So what does it take to create a brand with impact? Ashley Kimlinger and Sonia Mansfield of Deluxe Corp. will share expert advice on how to get started, the most effective ways to use your brand in your marketing and a behind-the-scenes look at the branding decisions made on Deluxe’s critically acclaimed TV series, Small Business Revolution
Watch Now

Partner Sales & Marketing: Rising Above in a Competitive Landscape

In this episode, Partner Marketing leaders from Confluent, Conga and Slack will share best practices on ways to surface above with Partners in the highly competitive technology landscape. Hosted by Michael Latchford, VP of Strategic Alliances and Partners Marketing Services at TechTarget.
Watch Now

5 Reasons Digital Transformation Has Disrupted Traditional PRM and TCMA

The pandemic has accelerated digital transformation – full stop. But in doing so, it also changed the actual core processes and business relationships that today’s technology helps manage. Nowhere is this more true than in the channel. In a striking new report from Research in Action, Partner Relationship Management and Through Channel Marketing Automation are combined together in an even more influential, newly titled category – Partner Management Automation. Join this webinar with report author and Research in Action’s Research Director, Peter O’Neill, and Gary Sabin, VP of Product Management at Impartner, the Channel Technology leader, to dig into the results of this report, understand what it means to channel managers everywhere, and learn why Impartner is uniquely positioned to help companies accelerate the performance of their indirect channels.
Watch Now

Channel Partner Marketing: One Size Does Not Fit All

This webinar highlights why a catch-all, 'campaign-in-a-box' approach to channel Partner marketing is broken and how to create an evolved partner marketing programme. Sherpa Marketing needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at any time. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, please review our Privacy Policy.
Watch Now