Social Media for Small Businesses

Channel sales in high tech represent over 70% of revenue, but in order to remain competitive, industry leaders are taking the steps to transform processes and increase margins through a shift in strategy. What’s the shift? Join Model N’s SVP and GM, Chanan Greenberg, with Forrester’s VP, principal analyst, Chris Cleary, and Channel Impact’s vice president and channel leader, Kristine Stewart, as we uncover the new reality and path channel leaders must take to hold onto market share. You’ll walk away with the tools to shift behaviors and: Assess your current channel partners and their impact on revenue Identify the RIGHT channel partners through rich and real-time data Close the loop of sales and inventory data to increase channel performance through automation Align your channel and technology to drive partner sales to improve payment accuracy and visibility Ensure you have tuned your programs and processes to deliver the top ROI for your organization

If this past year has taught us one thing, it’s that we have to position our brands to adapt to change and build a more agile marketing strategy for the year ahead. For instance, in 2021, mobile devices alone will influence more than $1.4 trillion in local sales. With markets diversifying and competition not being limited by physical geography to encroach on your search space, you must build momentum and identify new ways of growing your paid landscape. Quite simply: it’s vital to utilize the power of local search in your 2021 strategy.

In this webinar recording, Chris Jewell and Haley Morgaylo discussed the need for an unblinding solution in the industry, and the new and existing techniques that manufacturers can leverage to gain full visibility into the channel, including downstream inventory levels.

Most salespeople don’t fall in love with CRM the moment they see a demo. It takes time, and often learning from mistakes, to get salespeople excited about CRM. In this webinar, Ledgeview Partners Account Executive, Jason Layne, walks you through his background and journey with CRM, untraditional experiences, first impressions, pitfalls, what he’s learned, and how he uses CRM to improve his sales approach today.