Reimagine Engagement with Pardot, B2B Marketing Automation by Salesforce

B2B marketing and sales teams are on a constant quest to improve upon their revenue-generating efforts, and the tasks involved — seeking out new business, creating a seamless buyer experience, building and tracking campaign efforts — all require significant time and effort.

What if there was a way marketers and sales teams could save time and effort and increase revenue generation at the same time?

Enter, your technology solution. With Pardot, B2B Marketing Automation by Salesforce, marketing and sales teams can maximize campaign efforts, boost productivity, and shorten sales cycles — yielding consequential benefits both marketing and sales teams.
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Spotlight

OTHER ON-DEMAND WEBINARS

Cultivating Local News Communities with Facebook Groups

poynter

This webinar discusses best practices in starting a topical Facebook group, how to involve your newsroom and how to keep the conversation going.This training event is part of a series on digital tools, in partnership with the American Press Institute and The Poynter Institute, funded by the John S. and James L. Knight Foundation.
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8 Biggest Mistakes Content Marketers Make and How to Avoid Them

marketo

Whether you’re new to content marketing or a seasoned professional, there are a few big mistakes that you have probably made in the past, might be making now, and could make in the future. Join Ellen Gomes, Sr. Content Marketing Manager at Marketo, for this on-demand webinar as she discusses the top eight content marketing mistakes from content writing, to process, to distribution and how you can avoid them.
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Multichannel Engagement for Modern B2B Marketers

Armed with new attitudes and emerging technologies, B2B marketers are now on the heels of their business-to-consumer (B2C) counterparts. eMarketer was pleased to moderate a Tech-Talk Webinar featuring Terminus’ Justin Keller, vice president, marketing. He shared how B2B marketers are modeling the B2C playbook for multichannel engagement.
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Expanding Your Marketing Partnerships in 2022

The partnership marketing channel is perfectly positioned to support brands looking to grow in 2022. An efficient partnership marketing strategy connects brands with a diverse range of partners across the purchasing funnel. But how can brands looking to grow, find and activate new partners? In this webinar, David Vince, Senior Partner Development Manager, Acceleration Partners and Owen Badham, Senior Product Marketing Manager, Similarweb will share best practices and top tips for unlocking growth through new partnerships in 2022.
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