Facebook advertising: best planning practices to smash Q4 ecommerce goals

Google Ads bidding strategies can help you make the most out of your campaign but can be complicated to set up correctly.In this webinar with Chiara Iacoponi, Senior Ads Strategist at Google, we will learn how to leverage the power of machine learning with Google Ads smart bidding strategies. During this one hour training, Chiara will share best practices on how to use Google Ads bidding strategies to improve your campaigns results.

In this on-demand webinar, Pinpointe and Strategic Marketing & Demand Generation Expert – Stephanie Ristow show you how to create an integrated email marketing plan that addresses all objectives in your sales and marketing funnel – from building brand awareness and nurturing the lead to converting subscribers.

With 5 years of professional Social Media marketing experience, Terran has developed and managed social media strategies across a multitude of industries in both B2C and B2B. Since 2012, podcasts have been growing, both in popularity and as a strong engine for advertising dollars. There are a huge number of podcast listeners that did not like podcasts in 2012 that are now avid listeners. With podcasting becoming a hobby turned career for a lot of people in the past several years, advertisers have started seeing their ROI increase, resulting in advertisers putting even more money into the pot. Whether you’re a brand looking to start a podcast or sponsor one, you need to get involved in the craze that is podcasting.

Our PPC expert Igor Konovalov covered following topics: Google Ads search campaign types; Step-by-step campaign set up guide; Ad group creation; How to find and manage your keywords and negative keywords; What is a GSP auction; How eLama can help you manage your campaigns; How to create Google Ads search campaigns with Google Ads Editor and Excel.