Emerging Trends in Digital Marketing

Do you ever wonder whether your digital marketing campaigns are really working? In our recent research project, ‘Emerging Trends in Digital Marketing’, First Point Research & Consulting and Sitecore surveyed 330 marketing managers… and the results tell a pretty worrying tale. When we dug deeper, we discovered that the majority of these respondents were senior marketers with over 15 years’ experience.So, to sum-up most marketing managers, are spending most of their budgets on apparently ‘overrated’ offline channels ,aren’t tracking ROI correctly (or, in some cases, at all!) think they’re doing a darn good job when it comes to digital marketing. If you'd like to learn more about these insights and many others watch this webinar today.omer cases.