3 Secrets to Successful Content Marketing

Content Marketing has become one of the top driving force behind many great marketing campaigns and no wonder has become the number one tactic for marketers in recent years. Companies are realizing the benefits of creating great content as it engages customers in a real way, can be tracked to actionable results and is based on consumer trust. During this webinar you will learn the top 3 content formats that drive successful marketing. We have assembled top experts that will walk you through each content tactic and show you what it takes to succeed.
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OTHER ON-DEMAND WEBINARS

The Intersection of Strategy, Innovation and Marketing: Driving Partner Success

In this webinar, Global Partner Executives from Lenovo, Infosys-Finacle, NetApp and SoftwareONE share insights on the power of collaborative innovation and best routes to market with and through partners. Hosted by Michael Latchford, VP of Strategic Alliances and Partner Marketing Services at TechTarget. This webinar will address: Critical strategies organizations must take with partners throughout the GTM lifecycle Why collaborative innovation is essential to all companies to stay relevant and expand market share Mapping the partner business strategy and marketing efforts to the customer persona, needs and objectives
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Partner Performance Dashboards for Tomorrows Channel Ecosystem

Couldn’t make our webinar ‘ Partner Performance Dashboards for Tomorrow’s Channel Ecosystem’? Not to worry, you can now access the webinar on demand. Listen in as Channel Mechanics VP Sales John McArdle was joined by an international panel of channel leaders: Jeremy Butt, SVP, International and Strategic Alliance Partners for RingCentral, Balaji Subramanian, Global Channel Chief, SVP Channel Sales at IGEL and Kenneth Fox, CEO of Channel Mechanics.
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Facebook Video Marketing: How To Increase Your Reach, Results & Revenue

adespresso

Mari Smith doesn’t really need any introduction, but we’ll give her one anyways. She’s the queen of Facebook and a top expert in Facebook Marketing around the world. This webinar is a unique opportunity to pick her brain on one of the hottest topics in Facebook Marketing today: Video. Facebook is focusing aggressively on a VIDEO FIRST approach for the platform. This is ultimately due to a competition in the digital streaming television space alongside Netflix, Amazon Prime, Hulu, and YouTube. BUT, most businesses struggle to properly integrate, optimize and monetize VIDEO in their content marketing efforts.
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Building Better Social Ads on Facebook with Hootsuite

Hootsuite

Learn how to optimize your Facebook ad spend with a rerun of our popular webinar series: Build Better Facebook Ads. Each 20-minute webinar will cover a specific use of Facebook ads from increasing brand awareness to driving conversions. All delivered by experts from both Facebook and Hootsuite. You’ll also get the chance to have any and all questions answered by our experts on both days. Just simply sign up, and join in on the conversation.
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