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GETTING YOUR THOUGHT LEADERSHIP RIGHT IN 2020

February 21, 2020 | (12:30)
UK (United Kingdom)
SHARESHARESHARE
Standing out with strong insights and authoritative views is essential for businesses in a wide range of B2B sectors.  Indeed, doing "thought leadership" is now a standard requirement on many large tenders from consultancy to construction! It is also one of the most successful tactics for opening the door to senior decision-makers. But many campaigns lack bite and achieve little if you want to produce a killer campaign with killer content, then you need some killer insights too! How can this be achieved with busy teams already working long hours?  In fact, consultancies, professional firms and tech business of all sizes can achieve it, and we will be sharing the practical steps you can apply to ensure you can maximise your success in 2020.