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DIGITAL REVENUE LEADERS: HOW TO MAKE SALES & MARKETING INTEGRATION YOUR 2020 STRATEGY

January 16, 2020 | (2:00 PM)
USA (United States of America)
SHARESHARESHARE
You know the saying Marketing is from Mars, Sales is from Venus. Each team oversees an important part of the revenue process, yet collaboration between the two is often minimal. But if you can successfully align your sales and marketing teams, you'll find that the cooperation between the two quickly becomes a key differentiator for your company. According to Forrester, 74% of customers choose the vendor that's first to provide them with new value and insights. How have your sales and marketing teams aligned to deliver that value before your competition?