The Value of Online Performance Marketing

It provides a more comprehensive view of the sector than the view provided by the IAB UK / PwC bi-annual Digital AdSpend report as it includes additional advertiser spend including sales commissions, set-up fees and data cleansing fees. It also evaluates the level of sales generated by advertisers using this technique.

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LoyaltyOne

We know shoppers – what they want, where they shop, what they buy and why they come back. Combining that understanding with powerful analytics, we uncover insights that let you model, change and predict shopper behavior. The result: practical solutions you can immediately put into action, driving sales, profitability and customer loyalty.

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Digital marketing infographic 2021

Infographic | June 1, 2021

Digital marketing is not the art of selling a product. It is the art of making people buy the product that you sell.Worldwide digital ad spend is predicted to reach over $375 billion by 2021. The digital marketing landscape that comprises of SEO, PPC, content marketing, and social media marketing has been quite progressive, more so in the last three years, than in the last decade.

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5 Ways to Build Strong Partner Relationships

Infographic | February 8, 2022

In a well-designed channel model, multiple partners, representing the same vendor, should be trying to win a specific opportunity, albeit with differentiated value-add.

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infographic visual guide facebook content marketing

Infographic | March 30, 2021

Guide to Facebook Content Marketing Be Effective Post at least 5 times per week max 3 lines of text at optimal hours For a Campaign. choose a day to repost every week Mondays gain 60% More Likes, Comments & a 18-24 demographic is highest from 9-10pm to stay in the mind of fans Shares Be Specific & Relevant Be Seasonable Know your Audience Be Relevant & Timely Give insider info to Write about current Link fans to articles that their community make fans feel in the know. events & holidays. will care about. This will show fans you are up-to-date.

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Mobile Marketing in B2B

Infographic | January 10, 2022

Mobile marketing is a phenomenal digital marketing strategy that helps brands promote their product or service through mobile phones by meeting audiences' requirements.

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Channel Partner Enablement in a Nutshell

Infographic | June 27, 2022

Enabling and empowering your channel partners to enthusiastically sell your services or products is called channel partner enablement. Using channel partner enablement, you can increase your market share and improve your bottom line.

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Content Is King: Own the Outcomes but Share the Responsibilities

Infographic | November 29, 2021

While content will always be king in marketing, especially in digital channels, many GTM teams still underestimate the volumes necessary and underinvest in truly differentiating quality. If your organization isn’t very focused on creating content going forward, you’re going to lose ground. In this infographic, we’ll look at what great content is, the organizational obstacles that get in the way of creating it and how teams can overcome such challenges to restart these critical engines.

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Spotlight

LoyaltyOne

We know shoppers – what they want, where they shop, what they buy and why they come back. Combining that understanding with powerful analytics, we uncover insights that let you model, change and predict shopper behavior. The result: practical solutions you can immediately put into action, driving sales, profitability and customer loyalty.

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