The Top 5 Restaurant Digital Marketing Trends of 2017

In 2017, restaurants will engage in more digital marketing and advertising initiatives than ever before. If your restaurant doesn’t follow suit, you could be missing out on a prime opportunity to reach new and existing customers. From posting enticing food photos on Instagram to spending ad dollars on local search ads through Google, the restaurant industry is embracing the world of digital marketing. Below are the top 5 restaurant digital marketing trends your business should be aware of.

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SPARXiQ

SPARXiQ (formerly SPA & SPASIGMA) provides the analytics, tools, and training necessary for companies to accelerate performance and profitability. Today’s modern, high-performing companies need both data-driven analytics and skills training to continually improve performance. SPARXiQ integrates these two critical elements to help clients accelerate profitable growth. At SPARXiQ, we bring deep expertise, inspired talent, and relentless energy to uncover new value levers that optimize margins, build more effective sales teams, and improve operations.

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Effective Ways To Create Multichannel Marketing

Infographic | January 7, 2022

Multichannel marketing has been completely transformed in 2021. Let’s understand those transformations to escalate business in every aspect. Conduct the necessary research to identify relevant channels that can assist your company in meeting its objectives.Here are the steps to conducting a holistic and practical examination.

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SaaS Reseller Partnership: The Most Popular Channel Partnership

Infographic | May 18, 2022

Carahsoft is a government IT solutions provider. It resells DocuSign’s e-signature to the public sector. Thanks to Carahsoft, DocuSign is used by 800+ local, state, federal, and tribal agencies. JMT Consulting is a reseller for Vena Solutions, a financial planning platform. Vena uses JMT’s expertise in non-profit financial reporting and budgeting while JMT sells Vena’s products to its 2000+ non-profit clients.

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How to Pick the Right Website Color Scheme

Infographic | January 4, 2022

Color choices are crucial for a website, influencing everything from brand recognition to purchasing. So, how can you choose the right color scheme for your site? The piece also looks at why website colors are important and provides tips for how to choose among different colors. Check out the infographic.

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How to Win at Customer Experience Infographic

Infographic | November 10, 2021

If 92% of shoppers are influenced by personalized shopping cart recommendations, shouldn’t brands do more personalization, in more places, more often? It’s easier said than done — requiring a deep commitment to improve data accuracy and quality. It also requires brands to unify disparate customer data, make it readily accessible across the organization, and close gaps that obstruct cross-channel insights. But it's worth the effort. Taking control of your customer data has huge advantages. Download this infographic to learn why brands are doubling down on improvements to customer data and insights – and where the biggest hurdles lie on the road to better command of the customer experience.

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6 Social Media Predictions for 2020

Infographic | December 13, 2019

To make relevant predictions for the year ahead, it’s vital to first have an understanding of what’s been going on social media for the past couple of years. This includes the tests that have been carried out, the bans that have been introduced, the regulations that have been changed, etc. At my company, Awario, we're always watching closely, and for our 2020 trend predictions, we took a deeper look at both the trends that have been evolving for some time, along with more recent shifts.

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7 Steps to Great Email Marketing

Infographic | December 15, 2019

According to Statista, by 2021, over 320 billion emails will be sent daily, while the average person already receives around 121 emails per day. With so many emails being shared, it's becoming increasingly difficult to get your messages to stand out - which means its more important than ever to ensure that you're ticking all the right boxes, and maximizing your opportunities to get your email messages seen.

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Spotlight

SPARXiQ

SPARXiQ (formerly SPA & SPASIGMA) provides the analytics, tools, and training necessary for companies to accelerate performance and profitability. Today’s modern, high-performing companies need both data-driven analytics and skills training to continually improve performance. SPARXiQ integrates these two critical elements to help clients accelerate profitable growth. At SPARXiQ, we bring deep expertise, inspired talent, and relentless energy to uncover new value levers that optimize margins, build more effective sales teams, and improve operations.

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