Content Marketing Rookie to Super Hero in 12 Weeks

October 24, 2016

Content Marketing as a concept sounds very simple; it is about creating great content that viewers would love to consume and promoting that content, so more users can find your magnificent piece of content. The content marketing process should have an end goal; the goal could be to get more leads, increase in sales or simply spread brand awareness.

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Ervin & Smith

Ervin & Smith is a leading digital agency that has been recognized as one of Inc. Magazine’s 5,000 fastest growing companies and one of the best places to work by Advertising Age. Headquartered in the heart of the Midwest, we put our well-known work ethic to the test helping brands stay relevant and innovative. We consistently identify new ways to support our clients through digital consulting and branding, social media marketing, content marketing, Web design, mobile application development, SEO, public relations, integrated campaigns and more

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It highlights the success of partner marketing and the role of a well-crafted partner marketing plan in achieving effective marketing campaigns.

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Content Is King: Own the Outcomes but Share the Responsibilities

Infographic | November 29, 2021

While content will always be king in marketing, especially in digital channels, many GTM teams still underestimate the volumes necessary and underinvest in truly differentiating quality. If your organization isn’t very focused on creating content going forward, you’re going to lose ground. In this infographic, we’ll look at what great content is, the organizational obstacles that get in the way of creating it and how teams can overcome such challenges to restart these critical engines.

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Marketer Survey: 5 Social Media Trends to Watch in 2022

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Benefits of Strategic Partnership

Infographic | February 21, 2022

57% of companies say that they use partnerships to acquire new customers. Every year, over 2,000 strategic alliances are formed, and their number grows by 15% each year.

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The Best Times to Post on Social Media According to Research

Infographic | February 18, 2020

Are you looking for ways to generate more engagement on social media? Want to ensure you’re posting at the best times for your audience? While the exact right times to post will vary based on each unique audience group, the team from CoSchedule have put together a guide, based on a range of studies and reports, which highlights when brands in a range of sectors tend to see the most engagement on each of the major social platforms. Again, there are unique variables for each business, but this overview could serve as a good starting point for planning out your social posting strategy, and maximizing engagement.

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Partner Predictions for 2022: Trends, Challenges and Opportunities

Infographic | June 6, 2022

We surveyed agent/adviser partners about what they are expecting in the year ahead in terms of trends, challenges and opportunities. As you might expect, cybersecurity is top of mind for both partners and their customers. Partners are also seeing new opportunities around larger customers and cloud.

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Spotlight

Ervin & Smith

Ervin & Smith is a leading digital agency that has been recognized as one of Inc. Magazine’s 5,000 fastest growing companies and one of the best places to work by Advertising Age. Headquartered in the heart of the Midwest, we put our well-known work ethic to the test helping brands stay relevant and innovative. We consistently identify new ways to support our clients through digital consulting and branding, social media marketing, content marketing, Web design, mobile application development, SEO, public relations, integrated campaigns and more

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