Get the Most Out of Salesforce by Extending ECM

Every organization wants to improve its sales processes and associated results, and effective use of Customer Relationship Management (CRM) software like Salesforce is critical to this goal. For an implementation to be successful, though, wide user adoption is essential. One approach to both driving adoption and boosting the benefits that Salesforce offers is to integrate it with an enterprise content management (ECM) solution. This approach simplifies distribution of and access to critical documents and supports sales, service, and marketing teams with a consistent process.

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