Marketing Strategy

Tufin Announces Winners of Annual Partner Awards

Business Wire | June 09, 2023 | Read time : 07:00 min


Tufin®, the leader in network and cloud security policy automation, today announced the 2022 winners of its annual partner awards, recognizing companies across the Americas, EMEA and APAC for their commitment to helping customers drive continued value from their Tufin implementations. These awards were handed out at the recently completed partner summits in each region.

“The partners recognized here are on the cutting edge, delivering the technology and solutions customers need to efficiently and effectively defend their organizations in on premise, hybrid, or multicloud situations,” said Jeff Wilmot, CRO at Tufin. “We’re honored to work with such great teams.”

Tufin’s channel partner program was recently spotlighted in the 2023 CRN® Partner Program Guide, highlighting the program’s ability to help partners establish new revenue and growth opportunities. There is a growing need among enterprises to bridge the gaps between network and cloud security by increasing visibility and control across all aspects of their environment. By working with Tufin, partners have access to the innovative technology they need to help their customers fully optimize their security operations.

“As we accelerate growth in the coming year, our partners are THE strategic pillar of Tufin’s go-to-market strategy and one of our greatest force multipliers,” added Jeff. “We are fully committed to continue building on our global momentum and driving joint success.”

This year’s award winners are:


  • East Region Partner of the Year: Atlantic Data Security, LLC
  • West Region Partner of the Year: World Wide Technology, LLC
  • Canada Partner of the Year: GoSecure Inc.
  • Breakout Partner of the Year: Nexum, Inc.
  • Distributor of the Year: Carahsoft Technology Corp.


  • Partner of the Year: NTT Com DD Corporation
  • Distributor of the Year: M.Tech Products Pte Ltd.
  • Best Regional Distributor: SVA Distribution Limited


  • Western EMEA Top Resellers: Nomios
  • Southern EMEA Top Reseller: Kirey SRL
  • Central EMEA Top Resellers: APIUS TECHNOLOGIES S.A.
  • Northern EMEA Top Resellers: Computacenter AG & Co. oHG, Telia Cygate AB, Computacenter (UK) Ltd.
  • Western EMEA Top Distributor: 2SB Security Solutions 4 Business
  • Southern EMEA Top Distributor: Exclusive Networks Bilisim A.Ş.
  • Central EMEA Top Distributor: Arrow ECS GmbH
  • Southern EMEA Best New Partner: VEM Sistemi SpA
  • Southern EMEA Best Support Partner: MATICMIND SPA
  • Southern EMEA Best New Logo Win: DGS S.p.A.
  • Central EMEA Best SDP +: AERAsec Network Services and Security GmbH

For more information about Tufin’s channel partner program, including details on how you can become a member, please visit:

Tufin will be holding half-day Tufinnovate World Tour events from June to September 2023 in cities across the United States, Europe, and Asia. These are open to IT and security executives, managers, network security practitioners and partners interested in enterprise cybersecurity for multi-vendor hybrid cloud networks. To learn more and sign up to attend, click here.

About Tufin

Tufin is the leader in network security policy management and continuous compliance automation. The platform centralizes, automates and orchestrates network and cloud access for many of the largest organizations in the world. Over 2,900 enterprises have trusted Tufin to implement accurate network changes in minutes instead of days, accelerate secure application deployments, and virtually eliminate manual tasks. A vendor-agnostic solution designed to integrate network and cloud security processes, Tufin is the answer to balancing security and business agility. Find out more at


Create and deliver the content that makes customers go "Wow." Balancing speed and creativity is key to consistently meeting — and exceeding — customer experience demands. Based on research from a global study, Econsultancy and Adobe show you why in 2023 Digital Trends — Content Management in Focus.


Create and deliver the content that makes customers go "Wow." Balancing speed and creativity is key to consistently meeting — and exceeding — customer experience demands. Based on research from a global study, Econsultancy and Adobe show you why in 2023 Digital Trends — Content Management in Focus.

Related News

Marketing Data, Martech

Cyble Revolutionizes Cybersecurity Collaboration with launch of its Global Partner Program "Cyble Partner Network"

Business Wire | July 04, 2023

Cyble, the leading AI-powered global cyber threat intelligence provider, is excited to announce the launch of the Cyble Partner Network (CPN). CPN aims to foster collaboration, expand market reach, and provide comprehensive cybersecurity solutions. By joining the network, businesses gain access to cutting-edge threat intelligence, enabling knowledge exchange, innovation, and empowerment to stay ahead in the cybersecurity landscape. CPN ( ) comprises the following programs: MSSP Program: Gives Managed Security Service Providers access to Cyble's threat intelligence platform, enhancing their cybersecurity services. TAP Program: Empowers partners to deliver comprehensive cybersecurity solutions by integrating their platforms with Cyble’s threat intelligence & darkweb monitoring SaaS, Cyble Vision. Reseller Program: Enhances businesses' product portfolio with cutting-edge threat intelligence solutions and provides comprehensive support and guidance from Cyble. Referral Program: Offers businesses a lucrative opportunity to recommend Cyble's cybersecurity solutions, earning rewards with extensive marketing resources. "CPN is a major milestone in our mission to revolutionize cybersecurity collaboration," said Beenu Arora, Co-founder and CEO of Cyble. "This network represents our commitment to empowering organizations with advanced tools and expertise to combat cyber threats." Dipesh Ranjan, Chief Partner Officer & SVP Global Growth, added, "Let's embrace collaboration and shared success on this transformative journey to save the govt & enterprises from Cyber threats. With CPN, we unlock new horizons of growth and redefine partnership. Welcome to CPN, a new era of collaboration." As a Cyble Partner, companies gain exclusive advantages, including competitive pricing, comprehensive technical support, marketing assistance, flexible licensing, and access to a dedicated partner portal. These offerings empower partners to drive growth, enhance customer satisfaction, and achieve success in the evolving cybersecurity landscape. About Cyble Cyble is a prominent global leader in AI-powered cyber threat intelligence specializing in Deepweb, Darkweb, and Surface Web, based in Atlanta, Georgia. Cyble's commitment to excellence and innovation has earned it prestigious accolades, including recognition as one of America's Best Startup Employers by Forbes and multiple wins at the Global InfoSec Awards 2023. It has also been honored as one of the Fastest-growing Cybersecurity Companies 2023 in North America by the Cybersecurity Excellence Awards. With a strong emphasis on workplace satisfaction, Cyble has been named one of the Most Preferred Workplaces 2023-2024 by Team Marksmen.

Read More

Multi Channel Marketing, Omni Channel Marketing

StructuredWeb’s ChannelGPT Officially Goes Live with Launch of EditAI Module

Businesswire | August 22, 2023

StructuredWeb, the leading provider of enterprise-grade through-channel marketing automation (TCMA), announced today that ChannelGPT is now live and available for customers worldwide. The platform's premier module, EditAI, is now available — offering unparalleled content modification and translation capabilities, with more innovative modules slated for future release in the coming months. ChannelGPT is not just an addition but a reinvention. With its full-scale integration of avant-garde generative AI, the platform promises to redefine how vendors and partners devise, adapt, and distribute channel marketing content. This state-of-the-art tool, seamlessly woven into StructuredWeb’s flagship TCMA platform, leverages the power of Generative AI, but built for channel marketers, facilitates more meaningful and dynamic engagements within the channel’s complex partner ecosystems. Daniel Nissan, founder & CEO of StructuredWeb, remarked, “Our journey has always been about innovation. With ChannelGPT, we are embarking on perhaps the most transformative phase in the TCMA space. We’re championing a shift in how vendors and their partners collaborate, providing them with the tools to create, manage, and distribute bespoke marketing assets more intelligently and efficiently." EditAI leverages Generative AI to tailor marketing assets specifically for a target audience based on their industry, business size, or unique challenges they face. Concurrently, Translate AI assists content managers by providing high-quality translations and rewrites, ensuring content resonates with local audiences in their native languages. ChannelGPT offers a streamlined experience. Vendors upload core sales, marketing, and product materials, which the platform then digests, using its AI core to craft an extensive range of marketing collateral tailored for their partners. This means partners, upon login, can input their distinctive value propositions, and instantly receive marketing assets that resonate perfectly with their unique strategies and market approaches. Chief Analyst at Canalys, Jay McBain added, “Channel leaders should be piloting generative AI technologies in the second half of 2023 to improve marketing to, through, and with their partners as well as automating onboarding, development, incentives, measurements, and reselling/co-selling enablement.” ChannelGPT’s launch marks a pivotal change in channel marketing. It emphasizes tailored partner outreach, crafting each marketing asset to reflect a partner’s unique ethos and audience. Advanced AI drives efficiency, slashing time and costs in content creation. The platform supports mass customization, allowing vendors to meet diverse partner needs while equipping partners to distinctly highlight their value propositions and the benefits of vendor products in the market. About StructuredWeb StructuredWeb is the leading enterprise channel marketing automation platform. For more than two decades, StructuredWeb has combined innovative technology with proven go-to-market strategies and world-class services to deliver a faster way to accelerate partner demand generation, strengthen partner engagement and grow channel revenue.

Read More

Marketing Strategy

Creative Realities Announces a Channel Sales Program and a Key Industry Hire to Lead

GlobeNewswire | August 28, 2023

Digital signage and media solutions leader Creative Realities, Inc. announced a new Channel Sales Program to complement the Company’s direct enterprise sales efforts. The Company has formed a new Channel Sales Group and hired industry veteran Dave Petricig to lead the team as its Director of Channel Sales. “The Company is now positioned, via best-in-class software products and capabilities, to continue our growth trajectory, by focusing on delivering solutions through a reseller channel. We have demonstrated terrific organic growth through our direct sales efforts and the establishment of a Channel Sales Program will complement that growth by expediting a new path to market for SaaS-based revenue,” stated Rick Mills, CEO of Creative Realities. Mr. Mills continued, “Bringing onboard a seasoned veteran, such as Dave Petricig, will expedite market penetration and deliver immediate value to our channel partners. We believe our purpose-built digital signage software CMS platforms, ReflectView, and Clarity, as well as our AdLogic platform for advertising monetization, are extremely well positioned with desirable SaaS models to resell.” Mr. Mills concluded, “We are committed to ensuring our end-to-end offering is available, user-ready, and supportable for all partners and customers in our space, with an exceptional end-user experience at a remarkably competitive price point.” Mr. Petricig comes with 25+ years of experience in delivering channel sales growth for Pro-AV and CMS Software in the Digital Signage space. He was most recently at PingHD where he doubled channel sales growth year-on-year during his four-year term. “I am committed to cultivating new relationships first and foremost and this is best done with a focus for understanding the software products and demonstrating their capabilities for the benefit of the customer,” stated Mr. Petricig. He continued, “Because I’ve been at this for two plus decades, I’m able to bring insights to Creative Realities from channel partners to help inform pipeline development and differentiate us from competitors.” Mr. Petricig’s deep relationships with manufacturers, along with a well-established network of channel partners within the QSR, Retail and Automotive industries, add additional layers of knowledge and skills that align to Creative Realities’ corporate vertical strategy. “I’m all in and will assist in building our Channel Sales Program from the ground up to push growth for Creative Realities to new levels and dominate the landscape as a best-in-class solutions company.” Dave Petricig began with Creative Realities on August 14, 2023 and brings with him credentials from the Digital Signage Federation, DSF Foundations certified plus micro-credential courses; Digital Signage Experts Group (DSEG): Digital Signage Certified Expert (DSCE), Digital Signage Display Expert (DSDE), Digital Content and Media Expert (DCME) and Digital Signage Sales Professional (DSSP) About Creative Realities, Inc. Creative Realities helps clients use the latest omnichannel technologies to inspire better customer experiences. CRI designs, develops, and deploys consumer experiences for high-end enterprise-level networks, and is actively providing recurring SaaS and support services across diverse vertical markets, including but not limited to automotive, advertising networks, apparel & accessories, convenience stores, food service/QSR, gaming, theater, and stadium venues.

Read More