MARKETING STRATEGY

Indico Data Announces Key Leadership Appointments

Indico Data | March 03, 2022

Leadership Appointments
On March 2, Indico Data, the unstructured data company, announced the appointment of Michael Young as the Vice President of Ecosystems and Alliances, and Brandi Corbello as the Vice President of Business Development.

Mr. Young is set to lead strategy, development, and field operations for Indico's global partner program. This will include global system integrators, technology alliances, and channel partners.

Through the strength of its technology and management team, Indico has become an established leader in AI and automation, helping enterprises gain competitive advantage by using unstructured data to inform key business decisions. I am eager for the opportunity to expand Indico's reach into new market segments and grow its market position through strategic partnership solutions that quickly drive value for our customers."

Michael Young as the Vice President of Ecosystems and Alliances

Ms. Corbello will be responsible for accelerating the company's global go-to-market. Her efforts will focus on customer expansion and retention, product feature enhancements and delivery improvements. Both executives will report to Chief Revenue Officer Bob More.

"Indico is a company that I deeply admire with a truly innovative and transformational product. I am excited to join this talented team, as I believe the company has a unique value proposition," said Corbello. "As a former user of the Indico Unstructured Data Platform, one thing that has always stood out to me is Indico's level of dedication to executing on its strategic objectives and providing customers with a competitive advantage. I am eager to share my direct experiences to help Indico build upon its strong foundation."

"We are thrilled to add Mike's expertise and experience to our alliances and partner initiatives," said Bob More, CRO of Indico Data. "During his time at Salesforce, Mike established a track record of success developing and executing ecosystem strategies that expanded market share and generated strong financial returns. We are confident in his vision for the Indico Data partner program and are looking forward to his contributions during our next phase of growth."

"Brandi's strong background in digital transformation and automation, combined with her expertise in business development, make her a valuable addition to our leadership team," added More. "Her work will enhance the value of our platform and allow us to develop a deeper understanding of how our customers can apply automation and AI technology to their unique unstructured data challenges."

With the addition of Mr. Young and Ms. Corbello, the Indico Data Executive Bench has been enriched and will add essential business and partner expertise when explosive market demand for Intelligent Document Processing (IDP) solutions is evident.

Spotlight

ABOUT THE IAB’S AD OPERATIONS COUNCIL AND MOBILE MARKETING CENTER OF EXCELLENCE
The Ad Ops Council is dedicated to improving the operational efficiency of interactive advertising. Ad
Ops Council working groups regularly include agency-side representatives to help improve
communication, understanding, and work process in many areas of the buyer-seller relationship. A full
list of Committee member companies can be found at: http://www.iab.net/ad_ops_council

Spotlight

ABOUT THE IAB’S AD OPERATIONS COUNCIL AND MOBILE MARKETING CENTER OF EXCELLENCE
The Ad Ops Council is dedicated to improving the operational efficiency of interactive advertising. Ad
Ops Council working groups regularly include agency-side representatives to help improve
communication, understanding, and work process in many areas of the buyer-seller relationship. A full
list of Committee member companies can be found at: http://www.iab.net/ad_ops_council

Related News

CHANNEL PARTNERSHIPS

Impartner Wins Three Industry and Business Awards in Summer 2022

Impartner | September 09, 2022

Impartner, the world's most complete channel management platform and Partner Relationship Management (PRM) provider, is proud to announce it has won three prestigious awards over the summer—a Gold Stevie® Award in the International Business Awards®, ChannelVision Visionary Spotlight Award and a Globee Golden Bridge Business and Innovation Award. "It's gratifying to be recognized for delivering products that improve partner experience for both companies and partners," said Impartner Vice President of Product Gary Sabin. "It's gratifying to be recognized for delivering products that improve partner experience for both companies and partners," said Impartner Vice President of Product Gary Sabin. "Impartner PX has already won five awards in 2022 alone. We will continue to listen to customers, analyze market trends and innovate for the future to help companies accelerate their revenue through the partner channel." Impartner was named the winner of a Gold Stevie® Award in the Relationship Management Solution category in the 19th Annual International Business Awards®—recognized for Impartner PX™ PartnerExperience. The sleek, revolutionary PRM interface is built from the ground up to meet the specialized needs of partners. Impartner PX puts the business enablement data partners need to manage their pipeline and grow their business front and center, eliminating the need to dig through marketing-driven websites to find information. Impartner PX stood out among more than 3,700 nominations submitted this year from organizations of all sizes and in every industry. One judge praised Impartner on the significant ROI from using Impartner, "Indirect sales have increased with the efforts of this company…costs have been reduced by one third…the use of this service will lead to the rapid success of its users." The ChannelVision Visionary Spotlight Awards highlight channel and service provider innovators by honoring outstanding products, services and deployments across numerous technology categories. Impartner was named a winner in the Best Emerging Technology Breakthrough category for its proprietary solution developed in partnership with Google— Google Ads for the Channel. Google Ads for the Channel is a highly manageable and efficient solution for channel managers eager to optimize their indirect sales channel and overall marketing strategy through digital marketing. It allows brands to centrally create and implement local Google Ads campaigns for all of their channel partners, and unlike other methods, it requires zero effort at the local level. Impartner also was named a winner in the Globee 14th Annual 2022 Golden Bridge Business and Innovation Awards— the premier business awards program honoring achievements in every industry worldwide. Impartner was recognized in the Technology Software category for Impartner PX™ PartnerExperience. More than 100 judges from around the world, representing a broad spectrum of industry experts participated in the judging process. Impartner has recently announced the return of ImpartnerCON on Oct. 19-21 in Salt Lake City. Headliners include Jay McBain, Chief Analyst, Channels, Partnerships and Ecosystems at Canalys; Maria Chien, VP Research Director at Forrester; Janet Schijns, CEO of JS Group; and Jared Fuller, Founder of PartnerHacker. ImpartnerCON is one of the world's largest vendor-led channel industry events gathering the most influential channel leaders and industry speakers to collaborate, celebrate and deep dive into future-forward content. For more information, visit https://wow.impartner.com/impartnercon22-Splash.html. To learn more about how Impartner helps corporations from the smallest to the largest enterprises like Honeywell, Qualtrics and Vertiv grow their channel revenue by an average of 32.3% in the first year of use alone, click here. About Impartner Impartner is the fastest-growing, most award-winning provider of channel management technologies, including its flagship Partner Relationship Management (PRM) and Through Channel Marketing Automation (TCMA) solutions, which help companies worldwide manage their partner relationships, drive demand through partners and accelerate revenue and profitability through indirect sales channels. For more information on Impartner, which is based in Utah's tech hotbed, the Silicon Slopes, visit impartner.com.

Read More

CHANNEL PARTNERSHIPS

Itron Launches New Sales Channel Partner Program for Asia-Pacific Region

Itron | July 20, 2022

Itron, Inc. (NASDAQ: ITRI), which is innovating the way utilities and cities manage energy and water, announced the launch of the Itron Engage Sales Channel Partner Program to utilities and municipalities in the Asia Pacific (APAC) region. The global expansion of Itron Engage provides trusted, highly skilled partners with the tools, training and support for Itron’s solutions to support their customers and improve energy and water management. Itron Engage is currently utilized by utilities and municipalities in North America and Europe, Middle East and Africa (EMEA). Developed to empower a diverse group of channel partners, Itron Engage provides an interconnected community to meet the demands of a transforming customer base. The program features a variety of increasing benefits, and rewards partners who exhibit both expertise across the entire portfolio and exceptional, consistent performance. Itron Engage also provides partners with access to Itron University, a robust online training program augmented with best-in-class support to ensure partners clearly understand the breadth and depth of the Itron portfolio. Through the Itron Partner Center, which is now available in APAC, Itron Engage Sales Channel Partners can access tools, training, technology, and customer center applications, such as the product catalog and order details application. New partners can inquire about enrolling here. To learn more about the Itron Engage Sales Channel Partner Program, visit www.itron.com/engage. Quotes “We are thrilled to expand Itron Engage to the APAC region. Our industry-leading sales channel partner program provides the tools and trainings necessary to help partners in APAC prepare for pressing challenges across energy, water IIoT and smart communities and ensure customer success,” said Paul Nelsen, Itron’s vice president of sales for APAC. “With the Itron Engage Sales Channel Partner Program in APAC and around the world, we are supporting our partners and enabling them to differentiate and grow their business by leveraging the strength of the Itron portfolio, brand and leadership position. Itron’s framework enables partners to better serve customers and meet the demands of a transforming industry in APAC,” said Junxiang Wang, Itron’s APAC channel partner leader. “Our team at Nucleus3 is proud to be a part of the Itron partner community and we look forward to the new intelligence and possibilities that the Itron team can bring to the energy and water sector through the Itron Engage Sales Channel Partner Program,” said Louis Limnios, Nucleus3’s chief customer officer and director. “Our team at Nucleus3 is proud to be a part of the Itron partner community and we look forward to the new intelligence and possibilities that the Itron team can bring to the energy and water sector through the Itron Engage Sales Channel Partner Program,” said Louis Limnios, Nucleus3’s chief customer officer and director. “Using Itron’s rich Industrial IoT portfolio, we can deliver critical infrastructure projects to our joint customers more effectively and efficiently. And with Itron Engage, we can increase our industry expertise and collaborate to create a more resourceful world.” About Itron Itron enables utilities and cities to safely, securely and reliably deliver critical infrastructure solutions to communities in more than 100 countries. Our portfolio of smart networks, software, services, meters and sensors helps our customers better manage electricity, gas and water resources for the people they serve. By working with our customers to ensure their success, we help improve the quality of life, ensure the safety and promote the well-being of millions of people around the globe. Itron is dedicated to creating a more resourceful world. Join us: www.itron.com. Itron® is a registered trademark of Itron, Inc. All third-party trademarks are property of their respective owners and any usage herein does not suggest or imply any relationship between Itron and the third party unless expressly stated.

Read More

MARTECH

XONA Bolsters Partner Program and Names Roneeta Lal Head of Channel Sales to Accelerate Adoption of Secure Remote Access Platform

XONA | August 01, 2022

XONA, the frictionless user access platform purpose-built for critical infrastructure, today announced that it named Roneeta Lal as head of channel sales while expanding features of its partner program and adding its first internationally-based partner, Pago Networks. As threats to critical infrastructure increase worldwide, Lal will help expand XONA’s global footprint by empowering partners to serve customers across industries that have a growing need for secure user access to their operational technology (OT). Through existing relationships with partners including GE and Baker Hughes, XONA’s solution is already deployed in more than 25 countries worldwide. As a managed security services provider (MSSP) and value-added reseller (VAR), South Korea-based Pago is integrating XONA’s solution into its DeepACT managed detection and response (MDR) service and selling the XONA solution separately to its customer base. To help partners like Pago accelerate sales and drive revenue, XONA is also adding new features to its partner program including streamlined deal registration, on-demand training for channel partners, enhanced channel marketing programs and a cloud-based demo platform that makes it easier for partners to showcase XONA’s technology to potential customers. “I’ve spent more than 20 years enabling partners of some of the world’s largest technology companies to achieve the important work of securing enterprise networks and data – but XONA’s technology is different,” said Roneeta Lal, Director, Global Partners, XONA. “I’ve spent more than 20 years enabling partners of some of the world’s largest technology companies to achieve the important work of securing enterprise networks and data – but XONA’s technology is different,” said Roneeta Lal, Director, Global Partners, XONA. “Enterprise security is extremely important, but there usually aren’t lives at risk in the event of a breach, which is a strong possibility if a power plant, water treatment facility, pipeline or other critical infrastructure is compromised. I’m really energized by the solution XONA is bringing to market because of the difference it can make in these environments, and I know it’s an offering that will be a unique value-add to our channel partners.” Lal joins XONA from Tanium where she served as partner development director for more than two years. Prior to Tanium, she held channel sales roles at organizations including Illumio, Okta, Splunk, NetApp and Symantec. “Organizations that operate critical infrastructure – from the government to the private sector – have an immense responsibility to protect themselves from the growing threat of cyberattacks. And with global tensions rising, that threat continues to expand within our region and beyond,” said Paul Kwon, CEO, Pago Networks. “Being able to remotely access critical infrastructure has become a necessity for many companies, but creating that access elevates risk exposure while adding massive complexity and cost. XONA provides a unique, elegant and secure solution that solves these challenges, which is why we’re happy to offer it to our customers and will be using it ourselves as well.” Technology agnostic and configured in minutes, XONA’s proprietary protocol isolation and zero-trust architecture immediately eliminates common attack vectors, while giving authorized users seamless and secure control of operational technology from any location or device. With integrated multi-factor authentication, user-to-asset access controls, user session analytics, and automatic video recording, XONA is the single, secure portal that connects the cyber-physical world and enables critical operations to happen from anywhere with total confidence and trust. For more information about XONA’s partner program, visit https://www.xonasystems.com/partners About XONA XONA enables frictionless user access that’s purpose-built for operational technology (OT) and other critical infrastructure systems. Technology agnostic and configured in minutes, XONA’s proprietary protocol isolation and zero-trust architecture immediately eliminates common attack vectors, while giving authorized users seamless and secure control of operational technology from any location or device. With integrated MFA, user-to-asset access controls, user session analytics, and automatic video recording, XONA is the single, secure portal that connects the cyber-physical world and enables critical operations to happen from anywhere with total confidence and trust. Learn more by following XONA on Twitter (@XonaSystems) or LinkedIn, or visiting https://www.xonasystems.com

Read More