Home > News > Top Stories > DeepTarget Announces Their Newest Solution Offering ‘DXP Managed Services’

Marketing Strategy

DeepTarget Announces Their Newest Solution Offering ‘DXP Managed Services’

DeepTarget Inc. announced its newest service offering DXP Managed Services for its clients. Through this solution, the clients can outsource end-to-end DXP operations to DeepTarget professionals to develop, implement, monitor, and optimize their multi-channel digital campaigns for the best outcomes.

“We have been hearing from clients and the market about the intense focus on digital engagement strategies, but this is combined with the lack of adequate resources to make this happen,DXP Managed Services is our offering to meet these requirements that have become ever more critical for financial institutions in order to remain competitive. By leveraging the hands-on expertise and experience of DXP consultants, we are looking forward to helping our customers augment and optimize multi-channel digital marketing for highly profitable outcomes while helping to reduce their costs.”

Preetha Pulusani, CEO of DeepTarget

DeepTarget offers the DXP Managed Services as two different plans- Essentials and Premium. The services cover a spectrum of capabilities and requirements that start with an economical bundle to drive excellent results. The Premium version offers the highest level of digital marketing expertise. It includes conceptualizing, designing, and implementing diverse and different data-driven campaigns, which can drive up to a 10x increase in product sales.

The benefits of DXP managed services include:
  • Availability of high-quality digital marketing expertise
  • Most recent industry best practices to keep costs low and provide support
  • DXP monitoring for best outcomes in digital engagement and cross-selling
  • Performance monitoring of active campaigns

The newly released offering will facilitate trained DXP consultants from DeepTarget who will harness their always-current DXP expertise and follow best practices to provide FI clients with an ongoing turnkey solution for digital marketing and engagement. It also allows conceptualizing of marketing campaigns, so they give the best results, assist in data ingestion and mining, refresh campaigns regularly, assess performance and provide outcome metrics to the FIs.

Spotlight

5 KEY TACTICS OF INNOVATIVE LEGAL OPS LEADERS

Not all data is created equal. When it comes to leading impactful legal teams, legal ops professionals lead with data that enables them to make better business decisions. How do you lead with data? Design an effective data architecture and technology infrastructure that supports meaningful analytics and AI. Create flexibility in

More featured news

Spotlight

5 KEY TACTICS OF INNOVATIVE LEGAL OPS LEADERS

Not all data is created equal. When it comes to leading impactful legal teams, legal ops professionals lead with data that enables them to make better business decisions. How do you lead with data? Design an effective data architecture and technology infrastructure that supports meaningful analytics and AI. Create flexibility in

Related News

Channel Partnerships

Nutanix-Cisco Partnership Unveils Promising Opportunities for Partners

Cisco | September 20, 2023

• Cisco Systems partnered with Nutanix to sell its hyper-converged systems but has discontinued its Hyperflex portfolio. • Christian Goffi underscores the commitment to customer choice, with partners recognizing the value of the HCI platform. • For Nutanix, which relies heavily on channel partners, the partner program highlights its strong commitment to a channel-centric approach. Nutanix and Cisco Systems have formed a global strategic partnership, which offers channel partners a remarkable opportunity to extend their footprint to a fresh customer demographic, harnessing their existing prowess in architecting hyper-converged platforms. Christian Goffi, Nutanix's North American Channel Chief, remarked, . For our partner community, the opportunity really comes from having another platform that they can lean on our solution for. We've always been about customer choice, and this is another one of those areas. Our partners have become very in-tune with the beauty of our HCI platform and what Nutanix does best. [Source – CRN] In response to the partnership announcement, he noted that channel partners displayed immediate and enthusiastic interest. Partners eagerly expressed their anticipation for further details, and the overall excitement surrounding the partnership was notably high. This strategic move opens up the possibility of reaching an untapped customer base. Interestingly, the partner community quickly recognized and embraced this excitement without the need for explicit communication. After the company's earnings announcement, Nutanix CEO Rajiv Ramaswami informed investors that Cisco is acquiring the entire cloud platform, including cloud infrastructure, management, and unified storage. Cisco will integrate this comprehensive portfolio with its Unified Computing System (UCS) and UCS management platform, Cisco Intersight. Subsequently, Cisco will market and sell the entirety of this portfolio. This strategic move will result in fully integrated solutions that combine the cloud and software offerings with Cisco's hardware, networking, and security, all offered by Cisco's sales teams. John Woodall, Vice President of Solutions Architecture West at General Datatech, a Dallas-based solution provider with a longstanding partnership with Cisco, stated that the hyper-converged infrastructure market has proven favorable. However, he believes Cisco can secure more victories through collaboration with Nutanix. This strategy represents a well-balanced approach toward establishing a prominent market presence alongside Nutanix. Christian Goffi further observed that various networking challenges persist in today's market, encompassing hybrid deployments and GenAI. Cisco's partnership brings numerous benefits to Nutanix channel partners. The collaboration with a global networking leader empowers them with the agility associated with the public cloud, a model many favor due to its pay-as-you-use approach despite its inherent complexities. Nutanix excels in extending this public cloud excellence into private cloud environments, aligning with its core strengths.

Read More

Channel Partnerships

Ateme Joins Akamai Qualified Computing Partner Program

PR Newswire | September 27, 2023

Akamai Technologies Inc. (NASDAQ: AKAM), the cloud company that powers and protects life online, announced today that Ateme is the latest organization to join the Akamai Qualified Computing Partner Program. Ateme is a global leader providing end-to-end video compression, delivery, and streaming solutions with innovation at its core. As an Akamai Qualified Computing Partner, Ateme offers Akamai customers end-to-end high-quality video-delivery solutions and greater choices in their digital transformation. The smooth, one-stop source facilitates cloud migration, as well as customers' search for a relevant Akamai-supported solution. We are honored to become a part of the Akamai Qualified Computing Partner Program, said Ricardo Minari, Director of Global Partnerships at Ateme. "We are honored to become a part of the Akamai Qualified Computing Partner Program," said Ricardo Minari, Director of Global Partnerships at Ateme. "This partnership highlights Ateme's commitment to ensuring our customers deliver the highest quality of video content to global audiences, even during their ongoing digital transformation journeys." With Ateme's high-quality video-delivery solution running on Akamai, joint customers can benefit from low latency and better throughput thanks to the power of Akamai Connected Cloud, Akamai's massively distributed edge and cloud platform. As a qualified computing partner, Ateme offers workloads that can be deployed with a range of origin options on Akamai, giving customers the flexibility to choose either a self-managed or an Akamai-managed origin. In addition, Ateme's compression efficiency combined with Akamai's cloud computing services' competitive data-transfer rates can help customers enjoy the cost benefits of reduced bandwidth and storage requirements. "Akamai is pleased to make quality video compression and delivery easily available to Akamai customers through the Akamai Qualified Computing Partner Program," said Matt Berk, Vice President of Cloud Computing at Akamai. "Pay TV operators and content providers are now able to captivate their audiences with high-quality video and scale it across Akamai Connected Cloud, the massively distributed platform for cloud computing, security, and content delivery." The Akamai Qualified Computing Partner Program is designed to make solution-based features that are interoperable with Akamai's cloud computing services easily accessible to Akamai customers. The services are provided by Akamai technology partners that complete a rigorous qualification process to ensure they are readily available to deploy and scale across the globally distributed Akamai Connected Cloud. To learn more about the Akamai Qualified Computing Partner Program or to join the leading technology companies that partner with Akamai, visit the Akamai Technology Partner Program page. About Akamai Akamai powers and protects life online. Leading companies worldwide choose Akamai to build, deliver, and secure their digital experiences — helping billions of people live, work, and play every day. Akamai Connected Cloud, a massively distributed edge and cloud platform, puts apps and experiences closer to users and keeps threats farther away. Learn more about Akamai's cloud computing, security, and content delivery solutions at akamai.com and akamai.com/blog, or follow Akamai Technologies on Twitter and LinkedIn.

Read More

Channel Partnerships

Grammarly Unveils New Global AI Writing Assistance Partner Program

Grammarly | September 22, 2023

Grammarly enables its partners to address market demand by providing distinctive AI product offerings and dependable, secure communication assistance. As per a Forrester Consulting study for Grammarly, 97% of companies intend to invest in generative AI for communication within 24 months, with the market projected to hit $1.3 trillion by 2032. Collaborating with Grammarly improves efficiency and quality, providing value to customers given the company's existing support for global partners. Grammarly has officially announced the launch of its new Global Channel Partner Program. This program is crafted to assist enterprises spanning various sectors in safeguarding the sustainability of their establishments and augmenting their profit margins through advanced artificial intelligence. Through collaboration with Grammarly, enterprises operating within channel-based structures can anticipate providing their clientele with a dependable and user-friendly business solution. Furthermore, this affiliation promises a heightened revenue stream and the potential to introduce supplementary offerings, such as Grammarly Business and Grammarly for Education, to their portfolio of services. Ty Rottare, Head of Global Channel Sales at Grammarly, expressed excitement about the current climate in which enterprises are realizing the transformative potential of AI in reshaping work processes. He emphasized that Grammarly's generative AI features enhance the productivity and creativity of teams, enabling businesses to achieve superior results at a faster pace. Furthermore, he added that the Global Channel Partner Program equips partners and sellers with the tools necessary to deliver enhanced customer value through Grammarly's trusted technology, facilitating streamlined business interactions. Partners face escalating demands to provide their clients with reliable AI solutions. The newly introduced program equips channel partners with the capability to seamlessly deliver Grammarly's AI-powered writing assistance to their clients wherever it is required, fostering confidence in their offerings. Dwight Moore, Chief Information Officer, SHI, said, "Grammarly fits perfectly with our Modern Workplace and Employee Experience solutions portfolio, helping users across the organization be more efficient and successful in their written communications. We have experienced the benefits Grammarly can deliver first-hand at SHI, as we roll it out to more than 5,000 of our colleagues in sales, customer success, marketing, and IT." [Source – Business Wire] Grammarly's Global Partner Portal offers a range of resources, including deal registration, quotation management, purchase order submissions, customer engagement materials, and swag redemption. Meanwhile, the enablement program empowers sales professionals with a deep understanding of Grammarly's competitive advantages and integrations, aiding them in effectively communicating the value of Grammarly's generative AI features to clients. This roadmap includes specialized badges, technical expertise, and vertical market specialization for a more efficient market introduction of our solutions. Dwight Moore remarked that SHI is committed to helping organizations harness technology to enhance business operations. He expressed enthusiasm about the partnership with Grammarly to offer their AI-powered writing assistant to SHI's customers. The Global Channel Partner Program extends diverse engagement opportunities to sales teams, featuring tailored solutions like Grammarly Business for enterprises and Grammarly for Education for academic institutions. These specialized offerings empower partners to deliver additional services with positive outcomes. Partners also benefit from turn-key marketing programs, expediting their market entry with appealing profit margins and incentives. Moreover, they can seamlessly integrate Grammarly's solution into their existing tech stacks, enhancing operational resilience.

Read More

Channel Partnerships

Nutanix-Cisco Partnership Unveils Promising Opportunities for Partners

Cisco | September 20, 2023

• Cisco Systems partnered with Nutanix to sell its hyper-converged systems but has discontinued its Hyperflex portfolio. • Christian Goffi underscores the commitment to customer choice, with partners recognizing the value of the HCI platform. • For Nutanix, which relies heavily on channel partners, the partner program highlights its strong commitment to a channel-centric approach. Nutanix and Cisco Systems have formed a global strategic partnership, which offers channel partners a remarkable opportunity to extend their footprint to a fresh customer demographic, harnessing their existing prowess in architecting hyper-converged platforms. Christian Goffi, Nutanix's North American Channel Chief, remarked, . For our partner community, the opportunity really comes from having another platform that they can lean on our solution for. We've always been about customer choice, and this is another one of those areas. Our partners have become very in-tune with the beauty of our HCI platform and what Nutanix does best. [Source – CRN] In response to the partnership announcement, he noted that channel partners displayed immediate and enthusiastic interest. Partners eagerly expressed their anticipation for further details, and the overall excitement surrounding the partnership was notably high. This strategic move opens up the possibility of reaching an untapped customer base. Interestingly, the partner community quickly recognized and embraced this excitement without the need for explicit communication. After the company's earnings announcement, Nutanix CEO Rajiv Ramaswami informed investors that Cisco is acquiring the entire cloud platform, including cloud infrastructure, management, and unified storage. Cisco will integrate this comprehensive portfolio with its Unified Computing System (UCS) and UCS management platform, Cisco Intersight. Subsequently, Cisco will market and sell the entirety of this portfolio. This strategic move will result in fully integrated solutions that combine the cloud and software offerings with Cisco's hardware, networking, and security, all offered by Cisco's sales teams. John Woodall, Vice President of Solutions Architecture West at General Datatech, a Dallas-based solution provider with a longstanding partnership with Cisco, stated that the hyper-converged infrastructure market has proven favorable. However, he believes Cisco can secure more victories through collaboration with Nutanix. This strategy represents a well-balanced approach toward establishing a prominent market presence alongside Nutanix. Christian Goffi further observed that various networking challenges persist in today's market, encompassing hybrid deployments and GenAI. Cisco's partnership brings numerous benefits to Nutanix channel partners. The collaboration with a global networking leader empowers them with the agility associated with the public cloud, a model many favor due to its pay-as-you-use approach despite its inherent complexities. Nutanix excels in extending this public cloud excellence into private cloud environments, aligning with its core strengths.

Read More

Channel Partnerships

Ateme Joins Akamai Qualified Computing Partner Program

PR Newswire | September 27, 2023

Akamai Technologies Inc. (NASDAQ: AKAM), the cloud company that powers and protects life online, announced today that Ateme is the latest organization to join the Akamai Qualified Computing Partner Program. Ateme is a global leader providing end-to-end video compression, delivery, and streaming solutions with innovation at its core. As an Akamai Qualified Computing Partner, Ateme offers Akamai customers end-to-end high-quality video-delivery solutions and greater choices in their digital transformation. The smooth, one-stop source facilitates cloud migration, as well as customers' search for a relevant Akamai-supported solution. We are honored to become a part of the Akamai Qualified Computing Partner Program, said Ricardo Minari, Director of Global Partnerships at Ateme. "We are honored to become a part of the Akamai Qualified Computing Partner Program," said Ricardo Minari, Director of Global Partnerships at Ateme. "This partnership highlights Ateme's commitment to ensuring our customers deliver the highest quality of video content to global audiences, even during their ongoing digital transformation journeys." With Ateme's high-quality video-delivery solution running on Akamai, joint customers can benefit from low latency and better throughput thanks to the power of Akamai Connected Cloud, Akamai's massively distributed edge and cloud platform. As a qualified computing partner, Ateme offers workloads that can be deployed with a range of origin options on Akamai, giving customers the flexibility to choose either a self-managed or an Akamai-managed origin. In addition, Ateme's compression efficiency combined with Akamai's cloud computing services' competitive data-transfer rates can help customers enjoy the cost benefits of reduced bandwidth and storage requirements. "Akamai is pleased to make quality video compression and delivery easily available to Akamai customers through the Akamai Qualified Computing Partner Program," said Matt Berk, Vice President of Cloud Computing at Akamai. "Pay TV operators and content providers are now able to captivate their audiences with high-quality video and scale it across Akamai Connected Cloud, the massively distributed platform for cloud computing, security, and content delivery." The Akamai Qualified Computing Partner Program is designed to make solution-based features that are interoperable with Akamai's cloud computing services easily accessible to Akamai customers. The services are provided by Akamai technology partners that complete a rigorous qualification process to ensure they are readily available to deploy and scale across the globally distributed Akamai Connected Cloud. To learn more about the Akamai Qualified Computing Partner Program or to join the leading technology companies that partner with Akamai, visit the Akamai Technology Partner Program page. About Akamai Akamai powers and protects life online. Leading companies worldwide choose Akamai to build, deliver, and secure their digital experiences — helping billions of people live, work, and play every day. Akamai Connected Cloud, a massively distributed edge and cloud platform, puts apps and experiences closer to users and keeps threats farther away. Learn more about Akamai's cloud computing, security, and content delivery solutions at akamai.com and akamai.com/blog, or follow Akamai Technologies on Twitter and LinkedIn.

Read More

Channel Partnerships

Grammarly Unveils New Global AI Writing Assistance Partner Program

Grammarly | September 22, 2023

Grammarly enables its partners to address market demand by providing distinctive AI product offerings and dependable, secure communication assistance. As per a Forrester Consulting study for Grammarly, 97% of companies intend to invest in generative AI for communication within 24 months, with the market projected to hit $1.3 trillion by 2032. Collaborating with Grammarly improves efficiency and quality, providing value to customers given the company's existing support for global partners. Grammarly has officially announced the launch of its new Global Channel Partner Program. This program is crafted to assist enterprises spanning various sectors in safeguarding the sustainability of their establishments and augmenting their profit margins through advanced artificial intelligence. Through collaboration with Grammarly, enterprises operating within channel-based structures can anticipate providing their clientele with a dependable and user-friendly business solution. Furthermore, this affiliation promises a heightened revenue stream and the potential to introduce supplementary offerings, such as Grammarly Business and Grammarly for Education, to their portfolio of services. Ty Rottare, Head of Global Channel Sales at Grammarly, expressed excitement about the current climate in which enterprises are realizing the transformative potential of AI in reshaping work processes. He emphasized that Grammarly's generative AI features enhance the productivity and creativity of teams, enabling businesses to achieve superior results at a faster pace. Furthermore, he added that the Global Channel Partner Program equips partners and sellers with the tools necessary to deliver enhanced customer value through Grammarly's trusted technology, facilitating streamlined business interactions. Partners face escalating demands to provide their clients with reliable AI solutions. The newly introduced program equips channel partners with the capability to seamlessly deliver Grammarly's AI-powered writing assistance to their clients wherever it is required, fostering confidence in their offerings. Dwight Moore, Chief Information Officer, SHI, said, "Grammarly fits perfectly with our Modern Workplace and Employee Experience solutions portfolio, helping users across the organization be more efficient and successful in their written communications. We have experienced the benefits Grammarly can deliver first-hand at SHI, as we roll it out to more than 5,000 of our colleagues in sales, customer success, marketing, and IT." [Source – Business Wire] Grammarly's Global Partner Portal offers a range of resources, including deal registration, quotation management, purchase order submissions, customer engagement materials, and swag redemption. Meanwhile, the enablement program empowers sales professionals with a deep understanding of Grammarly's competitive advantages and integrations, aiding them in effectively communicating the value of Grammarly's generative AI features to clients. This roadmap includes specialized badges, technical expertise, and vertical market specialization for a more efficient market introduction of our solutions. Dwight Moore remarked that SHI is committed to helping organizations harness technology to enhance business operations. He expressed enthusiasm about the partnership with Grammarly to offer their AI-powered writing assistant to SHI's customers. The Global Channel Partner Program extends diverse engagement opportunities to sales teams, featuring tailored solutions like Grammarly Business for enterprises and Grammarly for Education for academic institutions. These specialized offerings empower partners to deliver additional services with positive outcomes. Partners also benefit from turn-key marketing programs, expediting their market entry with appealing profit margins and incentives. Moreover, they can seamlessly integrate Grammarly's solution into their existing tech stacks, enhancing operational resilience.

Read More

More featured news