Aircall Announces Global Channel Partnership with Telarus, LLC

Aircall | September 09, 2020

Aircall, a cloud-based voice platform helping companies worldwide manage millions of customer support and sales calls every day, today announced a strategic partnership with Telarus, the largest privately-held technology services distributor in the United States.
The partnership will create an automated approach to setting up call centers, making the traditionally complex and time-consuming process now happen in just a matter of minutes. The program will most immediately alleviate the needs of Telarus' SMB and mid-market customers looking to take advantage of the full power of voice while also growing their teams and businesses. By leveraging Aircall's more than 60 pre-built integrations such as CRM, helpdesk, and e-commerce tools, Telarus partners will now have access to both a quick set up and an easily scalable solution to provide all the insights required in a call center environment.

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CHANNEL PARTNERSHIPS

Pixotope Announces New EMEA Partners and Distributors

Pixotope | September 28, 2022

Pixotope, the leader in live augmented reality (AR), extended reality (XR), and virtual production solutions, is continuing to break down barriers to Virtual Production adoption by expanding its network of partners across the EMEA region. This expansion follows the success of major productions for Pixotope, including support of the world's largest esports event, Valve’s Dota 2, 2021, held in Bucharest’s 50,000-capacity stadium, Arena Națională. Alongside Pixotope, new business partners Tangram, Telmaco, Vantec, The Level, Mondatum, Post Logic, Plan Shoot Deliver, Centron, CVP, and BDS will drive market-leading virtual production technology in their respective territories. David Cheng, VP Sales & Marketing (EMEA) at Pixotope, says, "We're delighted to be working with our new partners in the EMEA region. These new partnerships reflect the increased global demand for high-level, virtual production technology throughout EMEA. We’re looking forward to broadening access to Pixotope technology and seeing what clients create next." David Cheng, VP Sales & Marketing (EMEA) at Pixotope, says, "We're delighted to be working with our new partners in the EMEA region. These new partnerships reflect the increased global demand for high-level, virtual production technology throughout EMEA. We’re looking forward to broadening access to Pixotope technology and seeing what clients create next." All the new business partners represent the best talent in their respective regions to support the adoption of Virtual Production. Clients can take additional assurance with the introduction of Pixotope Certified Experts, who have each taken a specialized course and exam, ensuring the best level of support for productions. To support the new business partners, Pixotope has appointed Lisa Schneider as Channel Marketing Manager, to be responsible for the global Pixotope Partner Program. Lisa joins Pixotope from Arvato Systems, where she supported the sales teams and spent several years in the company's Media & Entertainment division, becoming a familiar face at industry events and exhibitions. Lisa says, “I’m looking forward to working with such a prestigious group of partners and leading a program that brings real value to our business partners, enabling them to grow their business as we grow ours and fulfill our mission to make virtual production accessible to all media creators.” New Pixotope EMEA Partners Tangram Solutions - Spain We are a company offering the best audiovisual solutions through the most advanced technologies for more than 18 years. We provide our clients with specialized advice, being experts in the development and optimization of pipelines for Media Entertainment. We are a company that distributes both software and hardware of the first brands in the audiovisual industry, and we are currently leaders in Virtual Production. We are HP Amplifly Power Partner specialized in Workstations Specialist and Autodesk Gold Partner of Media & Entertainment (M&E). We work with film production companies, series, animation, VR, AR, professional schools, and universities. Always being at the forefront of new technologies, providing the sector with new ideas to speed up production. Telmaco - Greece Telmaco S.A. is a leading European AudioVisual and Broadcast Systems Provider and Integrator located in Athens, Greece. The company has been operating very successfully for many years in Greece and Cyprus, with a branch office in Thessaloniki, Northern Greece. In recent years Telmaco has expanded operations internationally and is involved in Turnkey System Integration projects in Northern Europe, the Balkans, the Middle East, Asia, and Africa. VANTeC - Portugal VANTeC provides technology, consulting, integration, training, and support for the media market, optimizing its clients’ resources and offering complete solutions. Founded in 1991, VANTeC has 31 years of experience in the market. VANTeC is part of the Danmon Group*. *The Damon Group works specifically in the broadcast sector, with an international presence in various countries like the UK, Germany, Denmark, Sweden, Norway, Dubai, Jordan, Vietnam, Spain, and Portugal. The Level - UK & IRE Established in 2020 by founder and creative director Kevin Cooney, The LEVEL has worked with some of the biggest names in television sports broadcasting, including F1, FIFA, ITV and Disney, to deliver a truly immersive experience in real-time production. Blurring the lines between animation, virtual and live performances, The LEVEL are creators and innovators and proud to pioneer virtual production solutions and workflows for the broadcast industry. Based in Nottingham in the heart of the midlands, the team have over 20 years’ combined industry experience, which they are now using to take the business to the next level, delivering real-time virtual productions of all shapes and size across the broadcast, media and corporate sectors. Mondatum - UK We are tech innovators, problem solvers, and contract developers. We specialize in on-set virtual production, in-camera visual effects, and real-time visualization. As Unity’s newest tech partner outside games, we are focused on helping organizations to incorporate game engine technology into their creative processes and workflows. Post Logic - France Post Logic distributes a complete range of software and integrated systems for post-production video, film, 3D animation, and broadcast. We are looking for innovative technologies and offer software solutions for the whole of the image processing chain: management of rushes & DI, film restoration, encoding, storage, & special effects compositing, 3D, DCP, and graphic design, as well as hardware systems suitable for the graphics chain: workstations, render farms, secure direct-attached, NAS and SAN storage, networking, monitoring & HD UHD play-out. Plan Shoot Deliver - Czech Republic Plan Shoot Deliver. That's what we do. Founded by Warren Yanish, who has twenty-five years of broadcasting and content creation experience. We bring thousands of hours of live television, sports, documentaries, and corporate & commercial video production experience to the industry. Our focus is innovative solutions for video technologies, Virtual Production, 3D Environment Creation, XR, VR, and AR content creation. Based in Prague, Czech Republic we have worked with clients worldwide to produce amazing projects using Unreal Engine, Twinmotion, Pixotope, Blender, Houdini, 3Dsmax, Sketchup, Revit, and many others in our production pipeline. Contact us for a solution to your next video, broadcast, or film project using Virtual Production. Centron - Slovakia Centron is one of Europe’s leading integrators in the field of supplying professional audiovisual systems and designing, managing, and implementing projects based on audiovisual and communication technologies. Founded in 1991, we have been operating across the Slovak and Czech markets as a distributor, seller, and integrator of professional audio and video technology. CVP - UK & Belgium For over thirty-five years, CVP has been one of the leading Broadcast and Professional video solutions providers, with a comprehensive sales and support infrastructure across the UK and Europe. The company prides itself on maintaining close relationships with key manufacturers such as ARRI, Sony, RED, and Canon, and uses its unrivalled experience to listen to customers, understand their needs, and deliver the right solution with first-class service. CVP offers creative consultation, sales advice, technical service provision, and training. BDS - Italy Broadcast Digital Service was founded in 1994, spanning thirty years of experience in the construction and assembly of audiovisual and commercial directories in multimedia systems, Virtual Studios, Augmented Reality Studios, and Realtime VFX for Film & TV. For over ten years we have expanded our focus on two new sections: Production & Creative Lab. We always work by your side, guaranteeing highly qualified teams, able to develop ideas and content for important audiovisual realities.

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MULTI CHANNEL MARKETING

CrowdStrike Accelerates Partner Business Growth with New CrowdStrike Powered Service Provider Program

CrowdStrike | September 21, 2022

CrowdStrike (Nasdaq: CRWD), a leader in cloud-delivered protection of endpoints, cloud workloads, identity and data, today announced the new CrowdStrike Powered Service Provider (CPSP) program. The CPSP program will help service providers unlock broader value-added solution bundles, enhance profitability and expand their routes to market. In addition, CrowdStrike is establishing a new Elite tier (currently invitation-only) that incentivizes CPSP partners with campaigns, capabilities and expanded market opportunities. Adversaries move fast, and service providers need technologies that drive predictable and scalable security and business outcomes for their customers. Purpose-built in the cloud with a single lightweight agent, the CrowdStrike Falcon platform enables partners to rapidly deliver solutions spanning endpoint security and XDR, cloud security, identity protection, data protection, managed threat hunting, security and IT operations, threat intelligence and log management at scale and without friction. The CPSP program will: Offer flexible choice of solutions aligned to a customer’s business needs: CPSP partners can choose to incorporate CrowdStrike package bundles or individual Falcon platform modules into their security offerings to their customers. Provide opportunity to enhance profitability with new incentive structures: CPSP partners will have a variety of discount options including: CPSP partner discount for specialized package bundles and add-on modules, powered by the Falcon platform. Volume-based discounts for CPSP package bundles, which enable partners to accelerate their speed to market with industry-leading CrowdStrike products. Optimize go-to-market with new Elite tier: Elite CPSP partners are incentivized with new value-added bundles, new discounts, additional partnership and technical support, enhanced go-to-market support, executive sponsorship and unique CPSP-focused partner campaigns to help increase customer satisfaction with advanced security capabilities. “Partners love the value that they get from the CrowdStrike Falcon platform, as it provides the highest level of protection for customers and is easy to implement and manage. We wanted to make sure that service providers got additive value when introducing the CrowdStrike Powered Service Provider program. To that end, we developed the CPSP program in partnership with GSIs, MDR vendors, MSPs, MSSPs and Telcos to ensure we were meeting their needs and empowering them to grow their businesses,” said Michael Rogers, vice president, global alliances at CrowdStrike. The CrowdStrike Powered Service Provider program recognizes and rewards partners who are committed to uphold CrowdStrike’s mission of stopping breaches through the delivery of their services underpinned by the Falcon platform. Elite CPSP partners for the CrowdStrike Powered Service Provider program include: Cyber Defense Labs, Deloitte, eSentire, Marco Technologies, Orange Cyberdefense and Sirius. Elite CPSP Partner Quotes Robert Anderson, Jr., Chairman and CEO at Cyber Defense Labs: “As cyberthreats keep evolving and getting more complex, companies require specialized expertise in cyberattack prevention. Combining CrowdStrike’s world-class, advanced CrowdStrike Falcon platform with Cyber Defense Labs’ comprehensive cybersecurity solutions and world-class service enables us to stop breaches in real time, as well as maintain our forward-looking approach to protecting organizations from sophisticated cyberthreats they face today and in the future.” Curt Aubley, MXDR by Deloitte leader and a Deloitte Risk & Financial Advisory managing director, Deloitte & Touche LLP: “Helping our clients achieve meaningful cyber resiliency outcomes is important—and our Managed Extended Detection and Response (MXDR) by Deloitte platform can help clients benefit from a broad offering of XDR services and solutions. By combining our industry-leading security capabilities with innovative technology from our alliances such as the CrowdStrike Falcon platform, we can assist clients with their current and future cyber needs. As such, we’re excited to collaborate with CrowdStrike further and be named one of their Elite CPSP providers.” Kurtis Armour, VP of Product Management at eSentire: “eSentire is proud to be an Elite CPSP partner and one of its leading Managed Detection and Response partners, securing the critical data and applications of more than 650 mutual customer organizations globally with 24/7 multi-signal MDR. As a result of being powered by CrowdStrike, we can protect organizations where they are targeted most – across their endpoint, network, cloud and identity data sources. No matter where their data or users reside, security leaders can trust in eSentire to deliver the added value of 24/7 threat hunting, investigation, containment and remediation expertise – all with a Mean Time to Contain of just 15 minutes.” Mike Burgard, CISO of Marco Technologies: “Marco prides itself in providing best-in-class services to our clients. One of the ways we achieve this is by powering our services with the CrowdStrike Falcon platform. The CrowdStrike Powered Service Provider program allows us to expand our security services to adapt quicker to changes in the industry and ultimately better meet our client’s needs.” Benjamin Serre, Chief Development Officer, Orange Cyberdefense France: “SMB customers are particularly vulnerable to cyberattacks and need cybersecurity solutions that constantly adapt as the threats evolve. We are delighted to have chosen CrowdStrike for our managed services Cyber Protection. Combined with the Orange Cyberdefense expertise, especially pro-active hunting, it provides them with the next-generation of cybersecurity services.” Tom DeCoster, Vice President of Managed Services at Sirius, a CDW company: “Joining the CrowdStrike Powered Service Provider Program recognizes CDW’s proven track record of helping Customers achieve their outcomes. By harnessing the power of the CrowdStrike Falcon platform, we are able to help customers meet their security needs with unrivaled speed and reduced complexity.” Robert Anderson, Jr., Chairman and CEO at Cyber Defense Labs: “As cyberthreats keep evolving and getting more complex, companies require specialized expertise in cyberattack prevention. Combining CrowdStrike’s world-class, advanced CrowdStrike Falcon platform with Cyber Defense Labs’ comprehensive cybersecurity solutions and world-class service enables us to stop breaches in real time, as well as maintain our forward-looking approach to protecting organizations from sophisticated cyberthreats they face today and in the future.” About CrowdStrike CrowdStrike (Nasdaq: CRWD), a global cybersecurity leader, has redefined modern security with one of the world’s most advanced cloud-native platforms for protecting critical areas of enterprise risk – endpoints and cloud workloads, identity and data. Powered by the CrowdStrike Security Cloud and world-class AI, the CrowdStrike Falcon® platform leverages real-time indicators of attack, threat intelligence, evolving adversary tradecraft and enriched telemetry from across the enterprise to deliver hyper-accurate detections, automated protection and remediation, elite threat hunting and prioritized observability of vulnerabilities. Purpose-built in the cloud with a single lightweight-agent architecture, the Falcon platform delivers rapid and scalable deployment, superior protection and performance, reduced complexity and immediate time-to-value.

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MULTI CHANNEL MARKETING

Trellix Accelerates Channel Success Through Unified Partner Program and Expanded Security Innovation Alliance

Trellix | October 03, 2022

Xpand Live – Trellix, the cybersecurity company delivering the future of extended detection and response (XDR), today announced Trellix Xtend, a new partner program designed to increase profitability, engagement, and growth across its global partner ecosystem. Trellix also announced new technology integrations to Trellix XDR through the Security Innovation Alliance, a program simplifying the development of inter-operable security products for complex customer environments. “Our unified partner program, Xtend, continues to reinforce our priority as a channel-first business,” said Britt Norwood, SVP, Global Channels & Commercial, Trellix. “We co-developed the Xtend program with our partners to create the right business model for deploying Trellix XDR. Partners can count on Trellix to help drive profitability for our partners and reward partner value.” Xtend Partner Program Launching in early 2023, Trellix Xtend is designed to put the partner first. Able to be tailored to each partner’s business model and target market, the program delivers stronger customer outcomes. Key elements of the program include: Partner Enablement: delivering a training curriculum that supports partners from first-sale to first-install of the Trellix XDR platform. Demand Creation : using differentiated sales plays to accelerate customer engagement, increase deal registration, and build sales pipeline. Partner Support: providing a premium post-sale experience including 24/7 support and resources, enabling trusted advisor relationships with Trellix XDR customers. Professional Services : featuringplaybooks enabling partners to build managed services and incident response offerings, leveraging Trellix intellectual property, and apply threat intelligence from Trellix Advanced Research Center. New Members Join Security Innovation Alliance Trellix expands the reach of its open platform with the addition of ten technology partners. These include an exciting partnership with Tenable, enabling a risk-based view of a customer’s entire attack surface. The Trellix XDR risk score of an asset is automatically updated when vulnerabilities are shared from Tenable.io. This allows security analysts to quickly determine if a threat corresponds to a high-risk asset and enables them to respond faster via curated playbooks and orchestration. In addition to Tenable, Trellix welcomes Lineaje, Arista Networks, Keysight Ixia, Elevate Security, Sumo Logic, SecureX.ai, Okta, GreyNoise, and CPacketNetworks to the Trellix Security Innovation Alliance (SIA). These new additions bring the ecosystem to over 800 partners integrated with Trellix XDR. Partner Testimonials “Many of the partner programs we evaluate are developed with good intention but have become bloated and ineffective over time as the market evolves,” said Ryan Morris, President, Blackwood. “Trellix’s partner program is built to enable a premium partner experience with margins allowing us to deliver outcomes beyond customer expectation. The program is centered around the idea that long-term customer success is best enabled through the channel and we are appreciative of their commitment to collaboration in ways that directly benefit our customers.” “Many of the partner programs we evaluate are developed with good intention but have become bloated and ineffective over time as the market evolves,” said Ryan Morris, President, Blackwood. “No one security vendor can provide all of the technology needed in today’s ever-changing threat landscape,” said Matt McCormick, SVP, Business & Corporate Development, ThreatQuotient. “The open nature of Trellix XDR allows our joint customers to be resilient.” About Trellix Trellix is a global company redefining the future of cybersecurity and soulful work. The company’s open and native extended detection and response (XDR) platform helps organizations confronted by today’s most advanced threats gain confidence in the protection and resilience of their operations. Trellix, along with an extensive partner ecosystem, accelerates technology innovation through machine learning and automation to empower over 40,000 business and government customers with living security. More at https://trellix.com.

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