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Zoovu is the ultimate AI-driven conversational search platform helping customers find the things they’re looking for by having a conversation - not by typing or talking keywords!

C-Suite On Deck

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Q&A with Sarah Assous, Chief Marketing Officer at Zoovu

Media 7 | December 22, 2020

Sarah Assous, Chief Marketing Officer at Zoovu, is known for her skills in executing and delivering results across multiple positions and businesses. She is passionate about all things marketing and confidently leads a diverse team for innovating and executing work at a high standard. MEDIA 7: Please take us through your career journey of becoming the CMO at Zoovu. SARAH ASSOUS: It was always my ambition to work in the tech space...but it has been a journey. My first job out of college was with a business process outsourcing company, specifically in the insurance product development division (yes, you did read that correctly). I quickly realized that there was a lack of education and value messaging related to our services, so I advocated for a product marketing role. This was a pivotal moment in my career, by creating -and fulfilling - that role, I started my journey in marketing. Five years later, I decided that I wanted more remit, responsibility, and a team, that’s when I joined Zoovu. Within 6 months of joining, I grew the marketing team from 2 to 10 members, rebranded the company, redesigned the website, and elevated our messaging and position in the market - it’s been a wild ride!

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Events

C-Suite On Deck

Responsive image

Q&A with Sarah Assous, Chief Marketing Officer at Zoovu

Media 7 | December 22, 2020

Sarah Assous, Chief Marketing Officer at Zoovu, is known for her skills in executing and delivering results across multiple positions and businesses. She is passionate about all things marketing and confidently leads a diverse team for innovating and executing work at a high standard. MEDIA 7: Please take us through your career journey of becoming the CMO at Zoovu. SARAH ASSOUS: It was always my ambition to work in the tech space...but it has been a journey. My first job out of college was with a business process outsourcing company, specifically in the insurance product development division (yes, you did read that correctly). I quickly realized that there was a lack of education and value messaging related to our services, so I advocated for a product marketing role. This was a pivotal moment in my career, by creating -and fulfilling - that role, I started my journey in marketing. Five years later, I decided that I wanted more remit, responsibility, and a team, that’s when I joined Zoovu. Within 6 months of joining, I grew the marketing team from 2 to 10 members, rebranded the company, redesigned the website, and elevated our messaging and position in the market - it’s been a wild ride!

Read More