True Influence

trueinfluence.com

Founded in 2008, True Influence is a demand generation company that accelerates B2B sales revenue. We expertly leverage data, technology, and content to drive high-impact marketing campaigns and share detailed results and insights to help you win new business. True Influence generates revenue across multiple industries, promoting brands and products from successful global companies that include well-established blue-chip brands like IBM, Microsoft, and Cisco. Our innovation earned us the 2019 MarTech Breakthrough Award for Best Influencer Marketing Management Platform, the 2019 B2B Innovator Awards for C-Suite Strategy and People’s Choice, and the 2019 RELE Award for Sales Enablement.

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TRUE INFLUENCE SUCCESSFULLY COMPLETES SOC 2 TYPE 2 CERTIFICATION FOR SERVICE ORGANIZATIONS, MEETING SECURITY AND AVAILABILITY STANDARDS

True Influence | July 28, 2020

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True Influence®, the technology leader of intent-based sales and marketing solutions, today announced that it has successfully completed the Service Organization Control (SOC) 2 Type 2 audit for Service Organizations from the American Institute of Certified Public Accountants (AICPA). This certification affirms that True Influence’s information security policies, procedures, practices and operations meet the stringent standards for a service organization relevant to security, availabil...

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Channel Partnerships

VENDAVO DRIVES STRONG GROWTH IN 2023 WITH AI-POWERED PRODUCT INNOVATIONS AND PARTNER PROGRAM

PR Newswire | January 12, 2024

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Vendavo, the global market leader in B2B pricing, selling and rebate solutions announced a strong 2023 finish today, noting a 12% growth in annual recurring revenue and 43% growth in higher margin recurring services. "As economic uncertainty persisted through 2023, global organizations increased investments in AI-driven technology to drive profitable growth, placing their trust in Vendavo," said Alex Hoff, Chief Product Officer, Vendavo. "While many predict strong...

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Marketing Analytics

ABNORMAL SECURITY EXPANDS CHANNEL AND ALLIANCES LEADERSHIP, APPOINTS JONATHAN CORINI AND STEPHANIE GOODMAN

Business Wire | January 11, 2024

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Abnormal Security, the leading AI-native cloud email security platform, today announced that it is fueling its continued hypergrowth by expanding its sales leadership. The company has appointed two executives to lead its channel and alliances initiatives, with Jonathan Corini joining as Vice President of Worldwide Channel Sales and Stephanie Goodman as Head of Global Alliances. Corini will lead Abnormal’s global channel sales strategy and oversee all aspects of the company...

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Martech

PROCURE IT NAMES TECH & CHANNEL MARKETING VETERAN BRIAN LEONARD AS CHIEF MARKETING OFFICER

Procure IT | January 05, 2024

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Procure IT, a game-changing data-driven IT procurement company, announced today that it has named Brian Leonard, an 18-year technology and channel marketing veteran and former Vice President of Marketing for RapidScale, as its Chief Marketing Officer. In his new role, Leonard oversees the creation and management of Procure IT's marketing strategy, including digital marketing, strategic leadership, brand management, market research, sales collaboration, customer engagement, p...

Read More
news image

TRUE INFLUENCE SUCCESSFULLY COMPLETES SOC 2 TYPE 2 CERTIFICATION FOR SERVICE ORGANIZATIONS, MEETING SECURITY AND AVAILABILITY STANDARDS

True Influence | July 28, 2020

True Influence®, the technology leader of intent-based sales and marketing solutions, today announced that it has successfully completed the Service Organization Control (SOC) 2 Type 2 audit for Service Organizations from the American Institute of Certified Public Accountants (AICPA). This certification affirms that True Influence’s information security policies, procedures, practices and operations meet the stringent standards for a service organization relevant to security, availabil...

Read More
news image

Channel Partnerships

VENDAVO DRIVES STRONG GROWTH IN 2023 WITH AI-POWERED PRODUCT INNOVATIONS AND PARTNER PROGRAM

PR Newswire | January 12, 2024

Vendavo, the global market leader in B2B pricing, selling and rebate solutions announced a strong 2023 finish today, noting a 12% growth in annual recurring revenue and 43% growth in higher margin recurring services. "As economic uncertainty persisted through 2023, global organizations increased investments in AI-driven technology to drive profitable growth, placing their trust in Vendavo," said Alex Hoff, Chief Product Officer, Vendavo. "While many predict strong...

Read More
news image

Marketing Analytics

ABNORMAL SECURITY EXPANDS CHANNEL AND ALLIANCES LEADERSHIP, APPOINTS JONATHAN CORINI AND STEPHANIE GOODMAN

Business Wire | January 11, 2024

Abnormal Security, the leading AI-native cloud email security platform, today announced that it is fueling its continued hypergrowth by expanding its sales leadership. The company has appointed two executives to lead its channel and alliances initiatives, with Jonathan Corini joining as Vice President of Worldwide Channel Sales and Stephanie Goodman as Head of Global Alliances. Corini will lead Abnormal’s global channel sales strategy and oversee all aspects of the company...

Read More
news image

Martech

PROCURE IT NAMES TECH & CHANNEL MARKETING VETERAN BRIAN LEONARD AS CHIEF MARKETING OFFICER

Procure IT | January 05, 2024

Procure IT, a game-changing data-driven IT procurement company, announced today that it has named Brian Leonard, an 18-year technology and channel marketing veteran and former Vice President of Marketing for RapidScale, as its Chief Marketing Officer. In his new role, Leonard oversees the creation and management of Procure IT's marketing strategy, including digital marketing, strategic leadership, brand management, market research, sales collaboration, customer engagement, p...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us