The Richards Group

Martech

Nucleus Research | June 29, 2022

The transition away from cookies has led to a rapid expansion of the marketing automation market, as organizations of all sizes seek out valuable alternatives. By enabling organizations to react quickly and deliver the same level of campaign targeting and personalization without third-party cookies, leading solutions enhance the value delivered to customers. “Marketers are losing the ability to track customers with the same granularity, leaving marketing teams ...

Channel Partnerships

prnewswire | January 05, 2021

G2Crowd, the world's driving business arrangements audit site, delivered its Winter 2021 Report on Partner Relationship Management (PRM) Software. Allbound keeps on flooding forward by being named a pioneer in the Winter 2021 Grid Report dependent on the reactions of genuine clients for every one of the framework related inquiries highlighted in the G2 audit structure. "The amazing vote of confidence from our customers this quarter for Allbound's partner relationship ...

Channel Partnerships

Barracuda | November 17, 2022

Barracuda, a trusted partner and leading provider of cloud-first security solutions today announced Jason Beal as its new Vice President, Worldwide Partner Ecosystems. Beal brings more than 20 years of channel leadership experience, with a focus on channel ecosystem launch, and development and expansion in cybersecurity businesses. At Barracuda, Beal will lead global channel strategy and development with a strong focus on driving growth across the Barracuda global partner ecosystem. In this new ...

Martech

Trust Software | September 19, 2022

Trust Software Inc, a fintech that develops marketing payment products, today announced the launch of Market, a B2B checkout platform built for the marketing ecosystem. Alongside the launch of Market, Trust Software also announced that TikTok's more than 60 marketing partners will get exclusive access to the Market platform, preferred pricing, and access to early features. This is in addition to Market's core feature-set, which include immediate payouts, the ability to offer flexible pay...