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Matter Communications | April 22, 2020

Matter Expands Precision Group is including digital marketing offerings. Integrated PR agency launches Precision Digital for businesses with modest budgets and focused objectives.

Facebook | March 05, 2020

Can you tell how many Facebook groups you have joined so far? Surely, you cannot share the exact figure as there must be numerous especially if you are on Facebook from a long time. Around 1.4 billion users are already members of Facebook groups and more than 10 percent of the total groups on Facebook have proved to be meaningful for its users. Facebook groups allow users to be more interactive than Facebook pages and set up a group for likeminded people or fan clubs where people can talk on a c...

Google | January 14, 2020

Google Ads is rolling out bid simulator support for the Target ROAS (return on ad spend) bid strategy, as well as a new budget simulator. This marks the first time bid simulator support has been available for a smart bidding campaign. Previously, bid simulators have only been available for campaigns using manual bidding or Target CPA. Bid simulators help advertisers understand their potential performance at different ad levels. The Target ROAS bid simulator shows the relationship between a ROAS ...

Ceros | April 13, 2020

Experiential content marketing leader, Ceros, empowers key organizations to communicate their efforts effectively more humanly and engagingly. The content creation platform is easy-to-use and gives full control witho...