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CONTENT MARKETING

LTK | September 29, 2021

New research by LTK, the largest creator-powered marketing platform, finds that influencers casted by brands for campaigns and collaborations actually drive double the sales that are being directly tracked because of a sizeable core group of their followers called, “Influential Shoppers.” Defining Influential Shoppers Influential Shoppers are social-savvy, hyper-loyal consumers who regularly make purchases based on social media influencer recomm...

R2Integrated | May 20, 2020

R2integrated announced today that it has appointed Dan Hixson to head its Technology Solutions Engineering focus. Hixson comes to R2i from Zeta Global, where he led the data-powered marketing technology company's business solutions practice. He brings more than 10 years of digital transformation experience to R2i, as the agency continues to deepen its technology bench and excite their customers. Hixson was recruited to empower R2i's diverse client portfolio to identify and adopt the mark...

CONTENT MARKETING

Marketing 360 | August 17, 2021

Capterra recently released their 2021 Shortlist, and Marketing 360 is proud to have been named the top lawn care software tool of 2021, for lawn care professionals. To compile the 2021 Shortlist, Capterra analyzed all software products, for the lawn care industry, in their directory and eliminated products that didn't meet their requirements for functionality and positive reviews. They then took the highest rated and most popular software products to create the list. Read More

CHANNEL PARTNERSHIPS

Impartner | February 11, 2022

Impartner, the world's most complete channel management platform and Partner Relationship Management (PRM) provider, announced the promotion of Brad Pace, currently the VP of Operations, to Chief Operating Officer. In his role, Pace will oversee general operations including customer success, customer support, implementation and project management, IT and training and documentation. In his six years with Impartner, Brad has done an outstanding job of impro...