R3 is an independent transformation consultancy. We work with marketers to enhance their return on marketing, media and agency investment, and to improve efficiency and effectiveness. Established in 2002, we work with twelve of the world's top twenty advertisers and have consulted to more than 100 companies on global, regional and local assignments. We have developed robust benchmarks and process targets for more than 70 countries.

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ISOBAR AND ENTERPRISE NAMED IN R3’S GLOBAL 40 REPORT

Isobar | October 28, 2016

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In an era of traditional media being replaced by digital, agencies, consultancies and tech companies have business offerings that cross-over like never before. This has led to an industry focus on the viability of the client-agency relationship. In light of this, marketing and agency-search consultancy, R3, sought to identify the 40 strongest client-agency relationships. The Global 40 report reviews the top 40 client-agency relationships that have stood the test of time and proven themselves to ...

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OMD WINS LINDT & SPRÜNGLI MEDIA ACCOUNT IN CHINA

R3 | June 30, 2020

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OMD Shanghai is enjoying a sweet victory after winning a competitive pitch for the media account of Swiss chocolatier Lindt & Sprüngli AG (Lindt) in China. As media agency of record, OMD will be tasked with media planning and buying responsibilities in China for all Lindt brands, including Lindor and Excellence. Campaign Asia-Pacific understands estimated account billings are valued at roughly RMB30 million (US$4.2 million), though this could not be confirmed with Lindt or OMD. The choc...

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LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

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LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

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FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

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Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

Read More
news image

ISOBAR AND ENTERPRISE NAMED IN R3’S GLOBAL 40 REPORT

Isobar | October 28, 2016

In an era of traditional media being replaced by digital, agencies, consultancies and tech companies have business offerings that cross-over like never before. This has led to an industry focus on the viability of the client-agency relationship. In light of this, marketing and agency-search consultancy, R3, sought to identify the 40 strongest client-agency relationships. The Global 40 report reviews the top 40 client-agency relationships that have stood the test of time and proven themselves to ...

Read More
news image

OMD WINS LINDT & SPRÜNGLI MEDIA ACCOUNT IN CHINA

R3 | June 30, 2020

OMD Shanghai is enjoying a sweet victory after winning a competitive pitch for the media account of Swiss chocolatier Lindt & Sprüngli AG (Lindt) in China. As media agency of record, OMD will be tasked with media planning and buying responsibilities in China for all Lindt brands, including Lindor and Excellence. Campaign Asia-Pacific understands estimated account billings are valued at roughly RMB30 million (US$4.2 million), though this could not be confirmed with Lindt or OMD. The choc...

Read More
news image

LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Read More
news image

FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us