Pinstorm

SOCIAL MEDIA MARKETING

6sense | September 01, 2021

6sense, the market leading account engagement platform, today announced the acquisition of Fortella. The move combines Fortella's AI-driven pipeline intelligence with the 6sense platform, adding essential pipeline planning, forecasting and measurement capabilities to further empower B2B marketing leaders to achieve their pipeline and revenue goals with greater predictability. The addition of Fortella positions 6sense to build on its already robust suite of account engagement t...

MARTECH

Wpromote | November 07, 2022

Google crowned Wpromote their Premier Partner of the Year for Brand Awareness, a significant third-party acknowledgment of the top independent agency's rapid ascent from performance marketing leader to full-funnel powerhouse. Mike Mothner, Wpromote's CEO and Founder, explained that "we believe that all marketing should both build the brand and perform—that's why Wpromote is the secret weapon for many leading brands that are ready to not only un...

MARKETING STRATEGY

Invoca | March 11, 2022

Invoca, the leader in conversation intelligence for revenue teams, announced the launch of no-code integrations library to enable enterprises and multi-location businesses to activate conversation intelligence data in their digital marketing and sales platforms with just a few clicks. Invoca's no-code integration library — which includes no-code versions of existing Invoca integrations as well as new integrations for Google Analytics 4, Meta Conversions API, and Slack — makes it ...

LinkedIn | February 14, 2020

It’s par for the course that major tech platforms will launch a lot of services, then sunset those that are less popular. But this week comes one that especially smarts (for me and some of my TechCrunch coworkers at least). LinkedIn has announced that on March 18, it will shut down Sales Navigator for Gmail, an extension that provided further information about the person you were emailing in Gmail, which was formerly known as Rapportive (which it picked up by way of an acquisition of a sta...