Oktobuzz

Channel Partnerships

Hivestack, Clear Channel | October 17, 2022

Hivestack, the world’s leading, independent, programmatic digital out-of-home (DOOH) ad tech company today (October 17th, 2022) announced a key partnership with Clear Channel Spain, a leading out-of-home (OOH) media and infrastructure company in Europe. This partnership will offer Clear Channel’s premium DOOH inventory to brands, agencies, and omnichannel demand side platforms (DSP) via private marketplace (PMP) deals, available through the Clear Channel LaunchPAD plat...

Google | February 18, 2020

Google Ads is introducing an easier way for manager accounts to share audience lists across all accounts. Before today, sharing audience lists from manager accounts to sub-accounts would have required multiple steps to set up. Now, advertisers can simply opt-in via the settings panel. A new feature, called continuous audience sharing, is something advertisers can activate in their account settings as shown above. When opted in to continuous audience sharing, any remarketing lists created ...

Visibility Public Relations | July 13, 2020

Consumer expectations are up again. A lot. Why should that matter to marketers? Because “expectations” are a key determinant of customer loyalty, marketing success, and brand profitability. According to the most recent Brand Keys Consumer Expectations Survey, expectations for virtually every category have increased an average of 42% in the first six months of 2020. That’s on top of 2019’s average increase of 250%! The brand bottom line is expectations continue to grow. Co...

Martech

SonicWall, The Channel Company | August 22, 2022

SonicWall today announced that CRN, a brand of The Channel Company, named the cybersecurity leader as one of the winners in the Enterprise Network Security category of the 2022 CRN Annual Report Card (ARC) Awards. This award honors the industry's top technology vendors for success in providing high levels of satisfaction for channel partners through innovative products, services and partner programs. "As a 100% channel company, we remain completely committed...