MMA (Marketing Management Analytics)

Act-On Software | October 21, 2020

Act-On Software, the leading growth marketing automation platform, today announced its integration with Zoom to debut the most streamlined, completely embedded workflow for webinar marketing automation to date. In a time where marketers need to reach socially distant audiences and execute more webinar campaigns than ever, there’s a massive need for a solution that can optimize behavioral scoring and work in tandem with larger marketing strategies. Act-On’s integration with Zoom is fi...

Channel Partnerships

businesswire | December 01, 2020

Red River, an innovation change company, announced today that it has accomplished the most elevated level of organization with Palo Alto Networks: NextWave Diamond Innovator. Red River joins a vital gathering of channel accomplices who have met the Diamond Innovator execution, abilities, and business prerequisites of the Palo Alto Networks NextWave Channel Partner Program. The NextWave Channel Partner Program furnishes accomplices with the pre-deals, deals, and post-deals abilitie...

Content Marketing

Logicserve Digital | August 13, 2021

Logicserve Digital - MEA, a digital marketing & transformation company based out of Dubai, has won the paid media mandate for Domino's MENAP. As part of this mandate, the company will manage overall paid media activities for the brand in UAE, Qatar, Bahrain, Jordan and Lebanon. The focus of all activities will be on designing highly optimised and customised solutions that will help the brand maximise scale of their business. They will be targeting multiple audience segment...

Mapp | June 11, 2020

Mapp, the insight-led customer engagement platform, has launched a Digital Marketing Playbook, providing marketers and agencies with 100 tactics to improve their digital marketing to increase engagement and grow revenue. The Digital Marketing Playbook launches today as an interactive tool, which is freely available. It provides straight-forward and easy-to-implement digital marketing tactics that are proven to deliver results. A wide range of measures to increase sustainable customer enga...