MarketMuse

marketmuse.com

MarketMuse is the industry-leading technology and methodology for content planning and evaluation via semantic relevance. It combines advanced artificial intelligence, natural language processing, and machine learning algorithms to produce actionable insights for inbound marketers. MarketMuse helps content marketers, search engine marketers, agencies, and e-commerce managers establish and build topical authority, improve content quality and get the most out of every dollar spent on content. MarketMuse is a content intelligence platform that sets the standard for content quality. The AI-powered platform increases traffic and engagement, improves productivity, and drives revenue. MarketMuse analyzes millions of articles on demand, uncovering gaps and opportunities to empower marketers to craft high-quality content their audience loves and search engines reward. The content strategy and optimization platform empower marketing teams with solutions to predict and automate the creation of quality content to increase go-to-market success and efficiency. MarketMuse’s patented AI collects and analyzes content, prioritizes the best opportunities based on authority and ROI, generates initial drafts, and builds industry-leading topic models so its clients can always write the best content on any topic.

C-Suite On Deck

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Q&A with Elizabeth Irvine, VP of Marketing at MarketMuse

Media 7 | September 22, 2021

Elizabeth Irvine, VP of Marketing for MarketMuse, driving the content, demand generation, and sales enablement initiatives for the organization. Elizabeth spent over eight years at TechTarget, five of which were in London where she built the site marketing department for the new European branch spanning four international markets and languages. She spent a year at Gartner, building an audience for their marketing-focused product, and also spent a year at an early-stage startup, Code Ocean. Elizabeth joined MarketMuse in 2018 as the first full-time marketer and built the marketing structure and automation from the ground up. She organized the marketing launch for MarketMuse’s first self-serve products, launched an affiliate program, and was responsible for launching CSC Live. Elizabeth was nominated for the prestigious VentureBeat Women In AI Award in The Rising Star category.

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VENDAVO DRIVES STRONG GROWTH IN 2023 WITH AI-POWERED PRODUCT INNOVATIONS AND PARTNER PROGRAM

PR Newswire | January 12, 2024

Vendavo, the global market leader in B2B pricing, selling and rebate solutions announced a strong 2023 finish today, noting a 12% growth in annual recurring revenue and 43% growth in higher margin recurring services. "As economic uncertainty persisted through 2023, global organizations increased investments in AI-driven technology to drive profitable growth, placing their trust in Vendavo," said Alex Hoff, Chief Product Officer, Vendavo. "While many predict strong...

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Abnormal Security, the leading AI-native cloud email security platform, today announced that it is fueling its continued hypergrowth by expanding its sales leadership. The company has appointed two executives to lead its channel and alliances initiatives, with Jonathan Corini joining as Vice President of Worldwide Channel Sales and Stephanie Goodman as Head of Global Alliances. Corini will lead Abnormal’s global channel sales strategy and oversee all aspects of the company...

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Resources

Events

C-Suite On Deck

Responsive image

Q&A with Elizabeth Irvine, VP of Marketing at MarketMuse

Media 7 | September 22, 2021

Elizabeth Irvine, VP of Marketing for MarketMuse, driving the content, demand generation, and sales enablement initiatives for the organization. Elizabeth spent over eight years at TechTarget, five of which were in London where she built the site marketing department for the new European branch spanning four international markets and languages. She spent a year at Gartner, building an audience for their marketing-focused product, and also spent a year at an early-stage startup, Code Ocean. Elizabeth joined MarketMuse in 2018 as the first full-time marketer and built the marketing structure and automation from the ground up. She organized the marketing launch for MarketMuse’s first self-serve products, launched an affiliate program, and was responsible for launching CSC Live. Elizabeth was nominated for the prestigious VentureBeat Women In AI Award in The Rising Star category.

Read More