LMO Advertising

Google | January 29, 2020

Google Ads is making standard delivery the only ad delivery method for all campaigns, including Display, Video, App, and Hotel campaigns. Google Ads began migrating campaigns from accelerated delivery to standard delivery last October, starting with Search and Shopping campaigns. Starting in April 2020, accelerated delivery will no longer be available as an ad delivery method for any new Display, Video, App, and Hotel campaigns. All existing Display, Video, App and Hotel campaigns using accelera...

Facebook | January 29, 2020

Facebook ads are getting more clicks from users than ever before, as shown by the Facebook tools for advertisers. The company is expected to reveal impressive results of the fourth-quarter today. Advertisers use a Facebook tool, Audience Insight to gather data to target different demographics. Though the company is going through the antitrust investigations, but the ad clicks had a hike in the second quarter, last year. The Q4 earnings report is expected to be better, noticing the increase in ad...

Marketing Data

5W Public Relations | February 28, 2022

5WPR Co-President Dara Busch presents thoughts on the latest trends in influencer marketing. She notes With the help of mediums like social media, digital marketing has greatly evolved in the last few years. Nevertheless, the world is still at the early stages of developing digital marketing because its true potential has not yet been reached. Since the start of the digital marketing industry, there have been numerous changes, with one of the biggest being ...

Channel Partnerships

BlackBerry Limited | March 21, 2022

BlackBerry Limited announced 13 channel partners (Distributors & Value Added Integrators) that will offer BlackBerry Jarvis 2.0 to companies that build secure, mission-critical systems in APAC. Whether in transportation, medical equipment or on the factory floor – BlackBerry Jarvis is key for industries that must adhere to strict regulations while managing complex supply chains and the escalating risk of security attacks on cyber and physical systems. BlackBerry Jarvis i...