January Digital

MARKETING DATA

OrbitWeb | November 02, 2021

OrbitWeb, a digital marketing agency in the Greater Toronto Area, announced that it has achieved the new Google Partner requirements. This partnership celebrates OrbitWeb’s expertise in demonstrating successful industry best practices. “We’ve been a Google Partner for two years now here at OrbitWeb. The idea came after we decided to launch a PPC Management service for our web design clients back in 2018. At that time, our focus was on Web De...

MARKETING STRATEGY

Zoomd | March 29, 2022

Zoomd Technologies Ltd. and its wholly-owned subsidiary Zoomd Ltd. (collectively, "Zoomd" or the "Company"), the marketing tech (MarTech) user-acquisition and engagement platform, today announced its acquisition (the "Transaction") of Albert Technologies Ltd. ("Albert") on March 27, 2022. Albert is a U.S.-based artificial intelligence marketing platform for advertisers, driving fully autonomous digital campaigns for some of the world's leading brands. ...

YouTube | March 04, 2020

YouTube is transitioning into a whole new way of doing things with its Studio which is going to be a big change from the Creator Studio Classic that YouTubers had been using for quite some time now. In lieu of these changes, the video streaming platform has conducted a redesign of two very important pages that a channel has to look into, namely the channel status page as well as the features page both of which play quite a significant role in the kind of experience that a creator can end up havi...

YouTube | April 16, 2020

The latter half of March held a bullish outlook for YouTube: users would be home more, increasing screen time. This meant more demand, which in turn, would mean more content and more ad spots. There was some trepidation around what ad spend would look like in the Coronavirus reality, but there was optimism surrounding the ability for YouTube creators to gain audiences and capitalize on ad revenue....