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| May 05, 2016
The San Jose, Calif.-based software giant entered into a definitive agreement yesterday to acquire Livefyre and will integrate it into the centerpiece of its eight-component marketing cloud: the web content management platform Adobe Experience Manager. The acquisition is subject to certain closing conditions and is expected to close within the next months. The companies did not disclose terms....
| May 03, 2016
Customers today are channel-agnostic. They interact with brands on the platforms that are the most convenient for them, and they expect you to be there to answer their needs and provide them with an outstanding experience....
MSL Group | March 18, 2016
MSLGROUP and Leo Burnett announced that MSLGROUP in Chicago and Leo Burnett's Reputation & Communications Practice are joining forces to create one integrated PR offering....
LinkedIn | January 16, 2020
LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...
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