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UnReal | May 25, 2021

UnReal Web Marketing, a digital marketing solutions provider, recently announced the expansion of its SEO services and the addition of three new custom SEO programs. Each SEO package is a six-month plan that includes a dedicated project manager, a comprehensive SEO audit, and a large monthly block of hours dedicated solely to SEO activities. Each SEO package is designed to increase organic traffic by implementing proven SEO techniques that have generated up to 10x returns for busi...

BKA Content | May 13, 2020

Modern SEO, aside from ensuring the creation of structured, search-friendly documents, is all about creating relevant, contextual content your desired audience wants to read, like, and share.As such, and in light of what Mark Schaefer in 2014 properly called Content Shock, you better make sure it’s relatively unique and entertaining as well.Your content must stand out from all the other content people are bombarded with.Optimized content marketing campaigns weave stories ...

Google | February 05, 2020

Google Chrome’s built-in ad blocker will now block “annoying” and “intrusive” ads that run before and during videos. Google blocks ads in Chrome according to what the Coalition for Better Ads considers to be particularly disruptive. Today, the Coalition’s Better Ads Standards have been updated to include a new set of standards for ads shown within videos. Based on research from 45,000 consumers worldwide, the following three ad experiences were determined to b...

Google | January 17, 2020

Google’s Search Liaison, Danny Sullivan, clarifies that structured data is optional and does not impact search rankings. While this has always been the case, Sullivan reiterated his fact after some controversy was caused over a misunderstanding that structured data is required to rank well in Google Search....