Hanapin Marketing

TheCustomer | July 22, 2020

The brand engagements we choose to share are dependent on a number of key motivational factors. In the same way some marketers simply wished their efforts would “go viral” for a while, asking people to share something without a proper understanding of human motivation, is little more than wishful thinking. You’ve just downloaded a new app and have been asked to ‘invite your friends’, do you do it? You’ve been awarded a ‘badge’ for si...

CONTENT MARKETING

Netwrix | March 28, 2022

Netwrix, a cybersecurity vendor that makes data security easy, launched a new partner portal offering seamless integration of its acquired entities into the Netwrix channel environment. Nine products join Netwrix Auditor and Netwrix Data Classification, enabling partners to grow their businesses with Netwrix and earn up to 30% margin for each registered deal. "In 2021, we successfully integrated more than 300 channel partners from Stealthbits, NNT, PolicyPak and Anixis,"...

WorkBook6 | July 28, 2020

It is a pleasure to be making my blogging debut on WorkBook6's Happenings page. If we haven't already had the chance to meet, my name is Cailey Thorfinnson, and I've been the Chief of Staff for WorkBook6 since January 2020. Today I'm very humbled and excited to share that the wonderful team at Phonexa has asked us to take part in their LeadsCon webinar, "Lead Management: Buy it or Build it?" We are particularly excited about our participati...

MARKETING DATA

RedTrack | December 03, 2021

RedTrack.io, the analytics & attribution tool that helps marketers to analyze acquisition channels and find which campaigns turn visitors into purchases, announced the release of their Private Shopify app. Now, as soon as RedTrack is connected to a Shopify store, it tracks your website's traffic and attributes the purchases to the channels and campaigns they came from. This integration helps fight the biggest problem of all eCom store owners: matching the data between Face...