Hanapin Marketing

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Hanapin Marketing is a premiere digital marketing agency focused exclusively on PPC (pay-per-click) marketing. Founded in 2004, the company manages and optimizes paid search programs in areas including search marketing, conversion rate optimization, lead generation, social advertising, remarketing, programmatic and display marketing. Hanapin's core objective is to maximize our clients' return on investment.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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Marketing Strategy

LAUREN GOTTSACKER OF CYBERPOWER NAMED ON CRN'S 2023 WOMEN OF THE CHANNEL LIST

Business Wire | June 01, 2023

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Cyber Power Systems (USA), Inc., a leader in power protection and power management products, announced today that CRN®, a brand of The Channel Company, has named Lauren Gottsacker, channel account manager at CyberPower, to the Women of the Channel list for 2023. Every year, CRN recognizes women from vendor, distributor, and solution provider organizations whose expertise and vision are leaving a noticeable and commendable mark on the technology industry. The CRN 2023 Women o...

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CYXTERA SERVICES LAUNCHES REVISED RESELLER PARTNER PROGRAM

Cyxtera | July 29, 2020

news image

Cyxtera, a global leader in data center colocation and interconnection services, announced today the launch of its revised Reseller Partner Program offering partners industry-leading incentives and flexibility with scalable access to multiple levels of benefits and support. The updated program with enhanced value for partners underscores Cyxtera’s commitment to leveraging its channel program as a core pillar of its go-to-market strategy....

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INTENT DATA IN THE AGE OF DATA REGULATION

DECK 7 | March 23, 2020

news image

Since the implementation of Data Protection Act in 2018, the approach behind the use of data has changed dramatically. Our clients and customers don’t just want a great experience, they also want to make sure they can trust us. Tweet This! And it makes perfect sense in the present time and space. But as data is considered a key factor in positive customer experience, the U.S. brands and agencies have found it to be increasingly complicated to earn customer trust while rem...

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Channel Partnerships

INOC LAUNCHES THE NEW CHANNEL PARTNER PROGRAM TO ADDRESS NOC SERVICES' GROWING DEMAND

prnewswire | February 03, 2021

news image

INOC, an ISO 27001-affirmed 24×7 NOC and an honor winning worldwide supplier of NOC Lifecycle Solutions®, today reported its new VISION Partner Program to address the growing NOC administrations market. Channel program veteran Thomas Hempel has joined INOC as Director of Partner Development, drawing on more than 25 years of involvement building and driving channel programs with huge worldwide innovation organizations and imaginative new companies to lead channel deals endeavors. The VI...

Read More
news image

Marketing Strategy

LAUREN GOTTSACKER OF CYBERPOWER NAMED ON CRN'S 2023 WOMEN OF THE CHANNEL LIST

Business Wire | June 01, 2023

Cyber Power Systems (USA), Inc., a leader in power protection and power management products, announced today that CRN®, a brand of The Channel Company, has named Lauren Gottsacker, channel account manager at CyberPower, to the Women of the Channel list for 2023. Every year, CRN recognizes women from vendor, distributor, and solution provider organizations whose expertise and vision are leaving a noticeable and commendable mark on the technology industry. The CRN 2023 Women o...

Read More
news image

CYXTERA SERVICES LAUNCHES REVISED RESELLER PARTNER PROGRAM

Cyxtera | July 29, 2020

Cyxtera, a global leader in data center colocation and interconnection services, announced today the launch of its revised Reseller Partner Program offering partners industry-leading incentives and flexibility with scalable access to multiple levels of benefits and support. The updated program with enhanced value for partners underscores Cyxtera’s commitment to leveraging its channel program as a core pillar of its go-to-market strategy....

Read More
news image

INTENT DATA IN THE AGE OF DATA REGULATION

DECK 7 | March 23, 2020

Since the implementation of Data Protection Act in 2018, the approach behind the use of data has changed dramatically. Our clients and customers don’t just want a great experience, they also want to make sure they can trust us. Tweet This! And it makes perfect sense in the present time and space. But as data is considered a key factor in positive customer experience, the U.S. brands and agencies have found it to be increasingly complicated to earn customer trust while rem...

Read More
news image

Channel Partnerships

INOC LAUNCHES THE NEW CHANNEL PARTNER PROGRAM TO ADDRESS NOC SERVICES' GROWING DEMAND

prnewswire | February 03, 2021

INOC, an ISO 27001-affirmed 24×7 NOC and an honor winning worldwide supplier of NOC Lifecycle Solutions®, today reported its new VISION Partner Program to address the growing NOC administrations market. Channel program veteran Thomas Hempel has joined INOC as Director of Partner Development, drawing on more than 25 years of involvement building and driving channel programs with huge worldwide innovation organizations and imaginative new companies to lead channel deals endeavors. The VI...

Read More