GALLEGOS United

DECK 7 | March 23, 2020

Since the implementation of Data Protection Act in 2018, the approach behind the use of data has changed dramatically. Our clients and customers don’t just want a great experience, they also want to make sure they can trust us. Tweet This! And it makes perfect sense in the present time and space. But as data is considered a key factor in positive customer experience, the U.S. brands and agencies have found it to be increasingly complicated to earn customer trust while rem...

Martech

Affinitiv | January 27, 2022

Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, launches its new all-in-one management console, DealerLens. The console enables Affinitiv clients to easily measure and benchmark results across multiple solutions, which allows dealerships to track productivity more effectively across all dealers within a group. Additionally, DealerLens provides dealerships with a high-level overview of the performance of each Affinitiv product they are usi...

Ansira | April 23, 2020

Ansira Completes the Acquisition of CDK Digital Marketing Business. With the completion of the sale, Ansira has assumed all Digital Marketing customer contracts from ...

Martech, Omni Channel Marketing

PR Newswire | May 16, 2023

Cision, an end-to-end consumer and media intelligence and communications platform, creates a complete, omni-channel view of brands and their relationships with key stakeholders. Through thousands of curated partnerships, Cision delivers the most comprehensive media intelligence and media distribution in the communications and marketing ecosystem with unmatched scale at the global, regional and local level. Notable relationships include the New York Times, the Associated Press, the Financia...