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THE ENGAGEMENT CRISIS IN CONTENT MARKETING AND SOCIAL MEDIA: WHY IT’S HAPPENING AND HOW TO FIX IT

| March 03, 2016

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If you’ve noticed a drop in social engagement, web referrals, blog traffic and shares, you’re not alone. Buffer lost nearly half of all social referrals to the brand blog from 2014 to 2015. Facebook referrals to the top 30 major publishers dropped by 32 percent from January to October 2015, according to SimpleReach data published by Digiday. Early in 2015, Forrester discovered that user engagement on brand social content continued to fall. The worst part? Companies are c...

Read More

LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

news image

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

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FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

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Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

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GOOGLE IS WORKING ON A NEW BIOMETRIC SYSTEM FOR ITS AUTOFILL PASSWORD MANAGER

Google | January 15, 2020

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Unique passwords are lifesavers when it comes to keeping a secure online presence, but remembering all different passwords for different websites, services or apps can lead to difficulty and frustration. Password managers are a convenient way of solving this issue, and Google's password manager, Autofill is built in the Chrome browser and Android OS, which saves all the login credentials. For readers who don't know what Google Autofill is or how to use it? Autofill is linked with your Go...

Read More
news image

THE ENGAGEMENT CRISIS IN CONTENT MARKETING AND SOCIAL MEDIA: WHY IT’S HAPPENING AND HOW TO FIX IT

| March 03, 2016

If you’ve noticed a drop in social engagement, web referrals, blog traffic and shares, you’re not alone. Buffer lost nearly half of all social referrals to the brand blog from 2014 to 2015. Facebook referrals to the top 30 major publishers dropped by 32 percent from January to October 2015, according to SimpleReach data published by Digiday. Early in 2015, Forrester discovered that user engagement on brand social content continued to fall. The worst part? Companies are c...

Read More
news image

LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Read More
news image

FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

Read More
news image

GOOGLE IS WORKING ON A NEW BIOMETRIC SYSTEM FOR ITS AUTOFILL PASSWORD MANAGER

Google | January 15, 2020

Unique passwords are lifesavers when it comes to keeping a secure online presence, but remembering all different passwords for different websites, services or apps can lead to difficulty and frustration. Password managers are a convenient way of solving this issue, and Google's password manager, Autofill is built in the Chrome browser and Android OS, which saves all the login credentials. For readers who don't know what Google Autofill is or how to use it? Autofill is linked with your Go...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us