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OMD WINS LINDT & SPRÜNGLI MEDIA ACCOUNT IN CHINA

R3 | June 30, 2020

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OMD Shanghai is enjoying a sweet victory after winning a competitive pitch for the media account of Swiss chocolatier Lindt & Sprüngli AG (Lindt) in China. As media agency of record, OMD will be tasked with media planning and buying responsibilities in China for all Lindt brands, including Lindor and Excellence. Campaign Asia-Pacific understands estimated account billings are valued at roughly RMB30 million (US$4.2 million), though this could not be confirmed with Lindt or OMD. The choc...

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CONTENT CREATION

CAPTIV8 AIMS TO HELP DIVERSIFY INDUSTRY BY LAUNCHING DEI INITIATIVES

Captiv8 | October 01, 2021

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SAN FRANCISCO, Sept. 30, 2021 /PRNewswire/ -- Today, leading influencer marketing company, Captiv8, is announcing its public pledge to help Cr8 Change through programs such as a grant for minority-owned SMBs as well as mindful product updates with the goal of taking concrete, small steps to help lead greater DEI momentum and progress within the influencer marketing industry. Influence Change Grant: applications are now open for Captiv8's inaugural Influence Ch...

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YOUTUBE DEMANDS CLEARVIEW AI STOP SCRAPING ITS VIDEOS FOR FACIAL RECOGNITION DATABASE

YouTube | February 05, 2020

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YouTube has sent a cease and desist letter to Clearview AI demanding that the controversial facial recognition startup stop scraping YouTube videos to gather faces for its database and delete any images it’s already collected. The demand, first reported by CBS News, says that YouTube forbids anyone from collecting data from its platform that can be used to identify people and that Clearview has admitted to violating this policy. “YouTube’s Terms of Service explicitly forbid col...

Read More

CONTENT MARKETING

PHONEXA ANNOUNCES ALL-IN-ONE SUITE FOR CALLS, LEADS, CLICKS, EMAIL AND MORE

Phonexa | June 23, 2021

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Software Company Phonexa is rehashing how advertisers build strategies around calls, leads, clicks, email, SMS, and accounting by disclosing an exceptional, all-in-one suite of products that are each designed to merge and support business for brands across an assorted blend of verticals. The five-year-old organization has appeared three new services with Lynx (click following), Opt-Intel (suppression list management), and Cloud PBX (cloud phone system). The trilogy of solutions co...

Read More
news image

OMD WINS LINDT & SPRÜNGLI MEDIA ACCOUNT IN CHINA

R3 | June 30, 2020

OMD Shanghai is enjoying a sweet victory after winning a competitive pitch for the media account of Swiss chocolatier Lindt & Sprüngli AG (Lindt) in China. As media agency of record, OMD will be tasked with media planning and buying responsibilities in China for all Lindt brands, including Lindor and Excellence. Campaign Asia-Pacific understands estimated account billings are valued at roughly RMB30 million (US$4.2 million), though this could not be confirmed with Lindt or OMD. The choc...

Read More
news image

CONTENT CREATION

CAPTIV8 AIMS TO HELP DIVERSIFY INDUSTRY BY LAUNCHING DEI INITIATIVES

Captiv8 | October 01, 2021

SAN FRANCISCO, Sept. 30, 2021 /PRNewswire/ -- Today, leading influencer marketing company, Captiv8, is announcing its public pledge to help Cr8 Change through programs such as a grant for minority-owned SMBs as well as mindful product updates with the goal of taking concrete, small steps to help lead greater DEI momentum and progress within the influencer marketing industry. Influence Change Grant: applications are now open for Captiv8's inaugural Influence Ch...

Read More
news image

YOUTUBE DEMANDS CLEARVIEW AI STOP SCRAPING ITS VIDEOS FOR FACIAL RECOGNITION DATABASE

YouTube | February 05, 2020

YouTube has sent a cease and desist letter to Clearview AI demanding that the controversial facial recognition startup stop scraping YouTube videos to gather faces for its database and delete any images it’s already collected. The demand, first reported by CBS News, says that YouTube forbids anyone from collecting data from its platform that can be used to identify people and that Clearview has admitted to violating this policy. “YouTube’s Terms of Service explicitly forbid col...

Read More
news image

CONTENT MARKETING

PHONEXA ANNOUNCES ALL-IN-ONE SUITE FOR CALLS, LEADS, CLICKS, EMAIL AND MORE

Phonexa | June 23, 2021

Software Company Phonexa is rehashing how advertisers build strategies around calls, leads, clicks, email, SMS, and accounting by disclosing an exceptional, all-in-one suite of products that are each designed to merge and support business for brands across an assorted blend of verticals. The five-year-old organization has appeared three new services with Lynx (click following), Opt-Intel (suppression list management), and Cloud PBX (cloud phone system). The trilogy of solutions co...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us