Census

Young & Rubicam | September 09, 2016

The Census Bureau has awarded its $415M integrated communications account to WPP’s Young & Rubicam, following a competitive review that started last December. Interpublic-owned Draftfcb (now FCB) was the incumbent, handling the 2010 count. IPG's Weber Shandwick was the main PR contractor for 2010....

Content Marketing, CRM

Census | January 19, 2023

Census, the Data Activation Platform leader, launched its Solutions Partner Program to assist agencies and service providers who want to support their clients to do more with data. The Data Activation Platform connects customer data from data warehouses to critical business tools. The Census Solution Partner Program will provide partner organizations access to dedicated resources across Census sales, marketing, and product teams. This will help the organizations build their businesses usi...

LinkedIn | January 16, 2020

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Facebook | January 15, 2020

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...