Cargo

Marketing Strategy

ZENVIA | April 11, 2022

Zenvia Inc. the leading cloud-based CX communications platform in Latin America empowering companies to transform their existing communications with end customers along their life cycle, today announced the launch of its new marketing campaign product, ZENVIA Campaign. Managing marketing campaigns across various channels is a task that can be difficult for many companies. That's the reason behind the launching of ZENVIA Campaign. Unlike other tools on the market, this feature ...

Martech

PR Newswire | May 05, 2023

ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions, today announced that its latest best practices guidebook—New Strategies for Channel Management—is now available as a complimentary downloadable eBook. The guidebook is aimed at organizations that are interested in bringing a new approach to channel management strategy in the context of increasingly important, rapidly changing partner ecosystems. New ...

Content Marketing

CMOS | July 19, 2021

Today, the Chief Marketing Officer (CMO) Council, in collaboration with Evocalize, introduced a new report, "The Exponential Power of Collaborative Marketing."This new report expresses how cooperative marketing can onboard companies such as CPG suppliers, Financial Services firms, local businesses, and partner networks into the data-driven digital marketing revolution. Many of these businesses' local branches and representatives don't have admission to a national...

Social Media Marketing

TransPerfect | August 25, 2021

TransPerfect, the world's largest provider of language and technology solutions for global business, today announced that it has acquired Webcertain Group Ltd., a specialized international digital marketing agency. Financial terms of the transaction were not disclosed. Founded in 2003 by Andy Atkins-Krüger in York, England, Webcertain has grown to over 100 employees in its York and Barcelona offices. The agency provides international digital marketing services, covering S...