BuzzShift

Twitter | January 24, 2020

Twitter’s latest feature draws inspriation from Instagram and Facebook, giving users the ability to react to direct messages with a simple emoji. Now, if users would prefer not to type out a reply, they can react to other people’s DMs with an appropriate emoji. This can be done by double-tapping on a message or clicking on the new heart & plus sign icon....

Merkle | July 28, 2020

Merkle, a leading technology-enabled, data-driven performance marketing agency, released its Q2 2020 Digital Marketing Report (DMR), a quarterly research report that analyzes and highlights key metrics and trends within paid and organic search, as well as paid social and display ad spend. The report provides insights into year-over-year (YoY) growth for Amazon, Google, Facebook, Instagram, Twitter, Snapchat, and Pinterest, and illustrates the impacts emerging as the industry continues to navigat...

Search Engine Optimization

Compasso | November 09, 2021

Compasso, a global digital innovation company, announces the acquisition of Edgy Labs, a US-based company specializing in Search Engine Optimization for large and complex enterprise content environments. This acquisition will complement Compasso's portfolio to deliver value, reinforcing its mission of helping clients to thrive in their businesses. "As search engines are often the primary source of digital traffic, Edgy Labs uses data intelligence to ...

Content Marketing

Medallia | August 27, 2021

Medallia, Inc. the global leader in customer and employee experience, today announced it has launched Medallia Marketing Experience on Salesforce AppExchange, empowering customers to access customer sentiment, behavior, and perception data to help deliver better experiences across marketing channels. Companies can leverage information flagged by Medallia - such as potential churn risk, sentiment segmentation, and even AI-identified upsell opportunities - to engage with their custo...