Big Arrow Group

Marketing Data

NetApp | October 20, 2022

NetApp® (NASDAQ: NTAP), a global, cloud-led, data-centric software company, today announced its intent to launch a new partner program in NetApp fiscal year 2024 (FY’24). NetApp Partner Sphere is the evolution of NetApp's industry-leading Unified Partner Program. Partners that can drive digital and cloud transformation are primed to capture market share, but this requires modern business models with highly specialized services, and capabilities that support the entir...

Google | January 24, 2020

Google is enhancing its Collections in Search feature, making it easy to revisit groups of similar pages. Similar to the activity cards in search results, introduced last year, Google’s Collections feature allows users to manually create groups of like pages. Now, using AI, Google will automatically group together similar pages in a collection. This feature is compatible with content related to activities like cooking, shopping, and hobbies....

Demandbase | June 16, 2020

Demandbase, the leader in Account-Based Marketing (ABM), announced the company had acquired Engagio, the leading B2B account-based engagement platform. The acquisition reinforces Demandbase’s leadership in the ABM space and positions it to become the dominant B2B marketing platform company. Furthermore, the acquisition will help accelerate Demandbase’s revenue growth from $100 million to reach its next immediate milestone of $250 million. Demandbase and Engagio joining forces is a si...

Google | January 22, 2020

Google’s Danny Sullivan has confirmed that webpages in a featured snippet position will no longer be repeated in regular Page 1 organic listings. This is a brand new change rolling out as of today. The change will affect 100% of all search listings worldwide....