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MARKETING STRATEGY

AZELLA | January 27, 2022

On January 26, AZELLA announced that it would continue its strategic partnership with Gladstone Wealth Partners. Azella is a digital marketing platform and service solution for financial services firms and investment advisors. It formed a partnership with Gladstone, a financial services firm and SEC Registered Investment Advisor, in 2021. They plan to enhance and expand their partnership in 2022. Azella helps independent financial advisors quickly – and...

MARKETING DATA

Advice Media | October 28, 2021

Advice Media, a leading provider of software-based marketing solutions for medical, dental, and law practices, announced a new company name and refreshed brand vision. MyAdvice's updated brand vision reflects a renewed focus on the company's SaaS-based digital marketing tools and support that enable its clients to increase revenue by attracting and retaining more customers. The MyAdvice platform gives business owners across the medical, dental and legal industries hands-on control and fu...

CONTENT MARKETING

The Enablement Group | June 14, 2021

The Enablement Group (TEG), a business enablement content organization and consultancy, and Mainspire Marketing, a worldwide full-service marketing agency, are pleased to declare that they have consolidated operations under the name “The Enablement Group” to more readily serve the requirements of corporate sales, marketing, and HR groups. Marc McNamara, Founder and Chief Enablement Officer of TEG (headquartered in Laconia, NH), and Sarah LaLiberte, Founder of Mainspire...

SEARCH ENGINE OPTIMIZATION

Compasso | November 09, 2021

Compasso, a global digital innovation company, announces the acquisition of Edgy Labs, a US-based company specializing in Search Engine Optimization for large and complex enterprise content environments. This acquisition will complement Compasso's portfolio to deliver value, reinforcing its mission of helping clients to thrive in their businesses. "As search engines are often the primary source of digital traffic, Edgy Labs uses data intelligence to ...