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CONTENT MARKETING
Zib Digital | December 24, 2021
According to one of the prominent digital marketing agencies, Zib Digital, content marketing is the most essential and valuable marketing method, concentrating on curating and distributing value-added and relevant content to grab the audience's attention. There are various mediums available for target content marketing, such as podcasts, e-books, videos, etc. Zib Digital recommends organizations be more attentive towards content and remember that every piece of content should ...
CONTENT CREATION
Showpad | September 18, 2020
Showpad, the leading sales enablement platform, has been named a Strong Performer by Forrester, an independent research firm, in The Forrester Wave™: Sales Content Solutions, Q3 2020. In this evaluation, Showpad received the second-highest score in the current offering category and the highest score possible in the criteria of guided selling, buyers’ content consumption and ABM/account-based engagement support. The report states that Showpad remains a “good fit for midmarket to...
MARKETING DATA
5W Public Relations | February 28, 2022
5WPR Co-President Dara Busch presents thoughts on the latest trends in influencer marketing. She notes With the help of mediums like social media, digital marketing has greatly evolved in the last few years. Nevertheless, the world is still at the early stages of developing digital marketing because its true potential has not yet been reached. Since the start of the digital marketing industry, there have been numerous changes, with one of the biggest being ...
Emarsys | June 30, 2020
The online electricals retailer, AO.com today announces a partnership with omnichannel customer engagement company Emarsys, enabling it to personalize the experience for its customers on a truly one-to-one basis for the first time. The single Emarsys platform, which is the only one in the world built from the ground up to accelerate business outcomes, has consolidated AO’s customer data into one system, providing actionable customer insights to the marketing team. Now, based...
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