Adthena

MARKETING STRATEGY

InMobi | October 04, 2021

InMobi, a leading provider of content, monetization and marketing technologies that help businesses fuel growth, today announced a partnership with TrueData, a data platform specializing in cookieless identity resolution, first-party data onboarding and audience marketing to further scale its identity resolution solution based on known consumer behaviors to facilitate meaningful conversations for advertisers. The collaboration allows InMobi to help enhance its privacy-compliant id...

WorkStride | September 16, 2020

WorkStride, a leader in channel incentives and employee recognition solutions, announced today it has formalized its working partnership with BrandMuscle to provide a best-in-class experience for managing co-op MDF, SPIFF, and other rebate programs seamlessly in a central location. BrandMuscle is an award-winning provider of integrated local and channel marketing solutions, enabling over 300 of the world’s top brands to scale their programs and accelerate revenue growth. This partne...

Bing | March 16, 2020

Bing is making an effort to keep people up-to-date on the spread of COVID-19 with an interactive tracking map. People can use the map to find out the amount of confirmed cases per country, including currently active cases, recovered cases, and fatal cases. Information on US cases is broken down state-by-state....

MULTI CHANNEL MARKETING

Luminos Labs, Znode | August 19, 2022

Znode, the enterprise ecommerce platform, announces a strategic partnership with Luminos Labs, a digital commerce systems integrator. Znode is designed for B2B ecommerce with a list of native features for manufacturers and distributors. Luminos Labs has over 12 years of experience delivering complex ecommerce re-platforming to businesses. “Luminos Labs is excited to partner with Znode. The ecommerce platform is unique in that it combines native B2B functionalit...