Ad2pro media solutions

Messe Frankfurt | September 22, 2020

As a result of the course taken by the pandemic, Messe Frankfurt will not be holding any of its own physical trade fairs at the Frankfurt exhibition grounds between January and March 2021. The company is revamping its spring trade fair calendar to focus on new synergies and new digital offerings....

MARKETING ANALYTICS

Adverity | February 17, 2022

On February 15, Adverity announced the findings of a new study it commissioned Forrester Consulting to conduct. It is called the Total Economic Impact (TEI) study. This study quantifies the average potential return on investment (ROI) for companies using Adverity’s end-to-end platform at 368% over a three-year period. It reveals the potential impact for companies using Adverity to help enhance the way they make insights-driven marketing decisions. Forrester Consulting had ac...

CONTENT MARKETING

Swydo | May 21, 2021

Swydo, a worldwide leader for digital marketing dashboards, reports, and visualizations announced today the buyback of the corporate from DialogTech, based in Chicago, Illinois, US. A unique opportunity arose for Swydo co-founder and director Jeroen Maljers to reacquire the business sold three years earlier. The vision behind the acquisition is to further grow the corporate while maintaining continuity in terms of product offering, customer relationships, and company culture. Jero...

MARKETING STRATEGY

Imaginuity | October 27, 2021

Imaginuity has launched Pylot, a scalable cloud-based platform for companies to roll out their digital presence across multiple locations, brands, and websites, allowing them to quickly and efficiently establish their online marketing presence. The award-winning Dallas marketing agency has spent decades developing superior digital experiences and has evolved Pylot from its highly successful Imaginuity Centers platform. Designed to drive engagement and customer acquisition, Pylot e...